About Trade Team Canada Environment

Trade Team Canada Environment is a public-private partnership aimed at increasing Canada's export of environmental products and services, as well as ensuring that our industry is recognized as a major global player. Our team works to identify and implement trade promotion activities accessible to the environment industry as a whole. As part of this ongoing commitment, TTCE collaborates with private sector associations and companies, federal and provincial government sector experts, as well as the International Trade Posts and geographic desks.

Within Canada, TTCE organizes many activities at domestic tradeshows and conferences such as Globe 2006 in Vancouver, and Americana 2007 in Montréal. Interested parties who are drawn to these events benefit from the many information sessions, workshops and networking opportunities we organize on their behalf.

Outside Canada, there are a great many opportunities to be found all over the world. The Canadian embassies and consulate offices are extremely helpful in identifying upcoming events, activities and potential business leads. However, business and government alike have limited resources and time, so it is often necessary to focus our activities in specific areas. Mission events are based on priorities established through consultation with stakeholders and are focused primarily in places where government assistance would facilitate greater market access. As a result of a series of consultations in the early part of 2004, TTCE is currently focused on the emerging markets of China and India.

Trade Missions

One of our main activities throughout the year is organizing outgoing missions focused on priority markets external to Canada. One key component of these missions is the development of a program, which often covers many different cities or regions within a country. This allows our delegates to participate either in specific segments of the mission, or the entire program, dependant on their areas of interest, with a view towards the marketability for those products or services within each particular region.

In addition to these regional considerations, participating companies receive a number of services specifically tailored to their business needs. Through consultation with the International Posts, private consulting firms and with considerable input from regional associations and government groups from within the market, we are able to construct a personalized program of activities that can help form the kinds of business relationships necessary to succeeding in that market.

Some examples of program activities would include: 

• Business Briefing Sessions
• Technical Workshops
• Trade show participation
• One-on-one meetings
• Networking events
• Site visits

Contact Us

Though we have achieved considerable success with these events, TTCE is always seeking new ways to introduce Canadian products and services into these markets. Your comments and suggestions are always invited, and can be made directly to us by e-mail at ttc.environment@ic.gc.ca.