The North American Beef Market: Competition Keeps it Lean
by Robert Plourde, Statistics Canada
Every time you enjoy some beef from the family
barbecue, you affect the Canadian beef industry. The Canadian beef
cattle herd has increased over the last decade and the North American
and Asian appetite for burgers and steaks is what's behind all that beef.
Live cattle and beef are
traded every day on North American markets. In 1996, Canadian exports of cattle
and beef accounted for $2.1 billion, the second single largest agricultural
export product after wheat ($4.7 billion). A surplus of coarse grain in one
region, a shortage of ground beef in another, bad pasture conditions in a third,
or a shift in demand for beef in Asian countries are some of the day-to-day
events that affect producers' decisions and beef production across North America.
Beef Gets Around
Not that long ago, most cattle were born, raised and fed on the
same (usually small) farm, alongside hogs and poultry. Although
beef cows and their calves
are often still side enterprises on other types of farms, often
to use otherwise marginal land, the market for finishing beef to
market weight has become specialized. Beef production in Canada
has become more streamlined and efficient as producers specialize
in one part of the production cycle (Figure 1).
[D] Click for larger version, 19 KB Figure 1. The Beef Cycle Becomes More Specialized
Although 72% of the cow-calf farms are in Western Canada, Eastern
Canada is still an important meat producer and represents most of
the Canadian beef market. Beef cows outnumber dairy cows in every
province except Quebec and Newfoundland and Labrador. About 3900
of Canada's 33 500 dairy farms have beef cows as well as dairy cows,
but in fact all dairy farms produce beef through the slaughter of
culled dairy cows and calves. Mixed dairy and beef operations account
for less than 3% of the beef cow herd in Canada.
"Cow-calf" operations (91 600 census farms) produce primarily weaned
calves. Most beef calves-90% to 95%-are born in the spring and raised
on the cow-calf farm all summer. Cows and their calves, particularly
in Western Canada, are moved
to pastures or grazing land near the farm. After a summer in
the field with the cows, the calves are usually moved to feed operations.
Calves not kept on the cow-calf
operation as breeding cattle will be purchased by one of the cow-calf stocker
operations or feedlots in Canada. Cow-calf stocker operations are larger than
the cow-calf farms on average, and feedlots are twice as large again.
Calves on cow-calf stocker operations are fed a low-energy roughage
ration (forage
or silage)
in winter and spend the next summer as yearlings
on
pasture where they continue to grow, but not to a size considered
slaughter weight. These operations are also referred to as backgrounding-stocker
or feeder-stocker operations. The yearlings are sold to feedlots
during the second year of their lives.
Feedlot operations specialize in "finishing"
cattle, mostly steers and heifers, to market weight on a high-energy
ration. In Eastern Canada cattle are finished predominantly on grain
corn and silage; in Western Canada it is barley and hay.
Before winter, cow-calf operators can consider selling their weaned calves
(called feeders)
at auctions. Producers may also consider holding all or some of
them to the next year when they can sell them as yearlings. Whether
or not they sell them as feeders or yearlings depends on many factors:
if they have the facilities to keep them, current prices, the cost
of the grain to feed them to yearling size, how much feed they have
on hand, how much they can expect to get per head at slaughter weight,
and the number they can or expect to keep for breeding.
Specialization, and the
tendency to use marginal land to raise beef cattle, has made beef production
very cost effective in Canada.
Slaughter Concentrated Among a Few Plants
The slaughter sector has
undergone major structural changes in the nineties. Today the top four slaughter
and processing plants account for 70% to 75% of the total slaughter, compared
with 53% in 1992. Economies of scale are important in this sector. Plants are
moving towards round-the-clock operation and if they don't operate near full
capacity, the fixed cost per head of cattle slaughtered can be high.
Cattle are sold for slaughter
through auctions, some at stockyards and some "virtually" through electronic
auctions. At electronic auctions, sellers provide a description to potential
buyers, who can bid and complete a transaction online. Agents for the electronic
markets arrange shipment of the cattle to the buyer. In Western Canada, 95%
of all feedlot cattle are sold direct to packers. In Ontario the figure is 60%,
in Quebec 50%. The beef is then packed and shipped to supermarkets-en route
to your summer barbecue.
DATA FOR
THIS ARTICLE CAME FROM THE CENSUS OF AGRICULTURE 1971-1996; THE AGRICULTURE
DIVISION OF STATISTICS CANADA (LIVESTOCK AND ANIMAL PRODUCTS SECTION); AND THE
RED MEAT SECTION, MARKET AND INDUSTRY SERVICES BRANCH, AGRICULTURE AND AGRI-FOOD
CANADA.
The Northwest Cattle Project Keeps those Dogies Moving
An agreement between Canada and the United States known as the Northwest
Cattle Project (recently renamed the Restricted Feeder Program)
allows easier trade between the two countries by allowing animals
to be imported into Canada without testing, from any U.S. state
free of disease. (Canada is
free of a number of animal diseases found in the United States,
such as bovine brucellosis, tuberculosis and bluetongue. Cattle
infected with bluetongue, a disease transmitted by insects, show
no symptoms, but can pass the disease to sheep.) Montana and Washington,
for example, are eligible to export cattle to Canada as feeder cattle
under the agreement, although any state that can demonstrate equivalent
health status can export animals into Canada.
The Canadian Cattlemen's Association proposed the Northwest Cattle
Project in 1995 to promote trade of live feeder cattle between Canada
and the United States. The regulation was amended in August 1998
to make it more attractive to U.S. producers. In the six months
ending March 1999, 51 000 feeder cattle were imported from the United
States.
How will
this affect the future of the Canadian cattle industry? According to industry
experts, the agreement may benefit Canadian beef producers by allowing farmers
to import feeder cattle at lower prices.
Disease-free Beef Gives Canada an Advantage
Since 1949, nearly 10 types of major animal diseases
have been eliminated in Canada. Bovine tuberculosis has almost
been completely wiped out. Vaccines and a mandatory testing and slaughter
program have all but eradicated bovine brucellosis. A number of other
common animal diseases have never been reported in Canada, a tribute to
strict import controls and high domestic health standards.
Cowboys Ride the Range
These days, most cowboys in Western Canada are
at country fairs and exhibitions. In early summer, when cattle
walk to their pasture to graze and later, when they return to the farm
in the fall, cowboys on large ranches with large herds can still be seen
riding horses. Recently, though, they have been switching to all-terrain
vehicles or motorcycles to round up the animals. Moving the many small
herds on marginal land to and from pasture are unobtrusive events that
go largely unnoticed.
Kim Bristow-Callahan, Statistics Canada
Data
and Mapping Notes provides information regarding the 1996 Census
data presented in the maps and references to mapping techniques
used.
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