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Physical Activity Contribution Program
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The Physical Activity Contribution Program |
Over the past fifteen years, a number of initiatives have demonstrated the value of collaborative action on health issues by governments, the voluntary sector and private industry. Coordinated strategies based on a population health approach have paved the way for the success of future collaboration. Such initiatives, combined with overall improvements in the socioeconomic environment and the dedicated work of community leaders across the country have enabled Canada to have one of the highest standards of health and well-being in the world.
One such strategy is the Integrated Pan-Canadian Healthy Living Strategy, an intersectoral initiative designed to improve health outcomes and reduce disparities in health status in Canada . The Healthy Living Strategy is based on a conceptual framework for sustained action, to promote health and prevent disease and injury. Phase I of the strategy focuses on physical activity, healthy eating and their relationship to healthy weights. Future phases may focus on other priority issues and may include mental health, injury prevention or other important areas of emphasis.
It is in this context that the Physical Activity Contribution Program: Supporting Healthy Living for Canadians aims to support proposals with a primary focus on physical activity as a means to advance healthy living strategies. Healthy weights and the prevention of obesity are key issues that call for integrated action on physical activity and healthy eating. It is recognized that there are significant differences between physical activity and healthy eating in terms of individual and environmental changes required. However, where appropriate, it is important to identify and pursue links between physical activity and healthy eating, and links to initiatives that support healthy physical and social environments, in pursuit of a more integrated approach to healthy living.
In Canada , the economic burden of chronic disease is growing, while health inequalities continue to exist. Physical activity and healthy eating play critical roles in promoting health and reducing the risk of chronic diseases.
Preventable risk factors and risk conditions leading to chronic diseases, such as unhealthy eating and physical inactivity, rising rapidly. About 80% of Canadians now have at least one of the risk factors and about 40% have two or more. Over half are overweight or obese. Type 2 diabetes is rising in incidence, and is expected to strike earlier in life.
Each year in Canada , more than three-quarters of deaths result from four groups of non-communicable diseases: cardiovascular, cancer, diabetes, and respiratory. Risk factors that lead to these diseases, such as physical inactivity and unhealthy eating, are growing, particularly among some vulnerable groups.
Healthy eating, physical activity and body weight also have an important effect on mental, emotional and social well-being, as well as one's capacity to participate in family and community life.
There appears to be an increase in sedentary living and unhealthy eating among Canadian children and youth.
Compelling scientific evidence demonstrates that healthy eating and physical activity play a key role in improving health and in preventing disease, disability and premature death:
Despite this evidence, high levels of physical inactivity constitute a serious threat to public health in Canada :
The Healthy Living Strategy is a federal/provincial/territorial initiative aimed at reducing non-communicable diseases by addressing their common risk factors and the underlying conditions in society that contribute to them. The Strategy attempts to integrate efforts already underway in different sectors to address the social, physical, and economic environments that create health and provide individuals and populations with the resources to make healthy choices. People's health choices and practices are strongly influenced by the conditions of society and the environment where they live, learn, work and play - homes, schools, workplaces and community settings. The first areas of emphasis of the Strategy will focus on healthy eating and physical activity, and their relationship to healthy weights. ( For more information on the Healthy Living Strategy, go to www.healthyliving-viesaine.ca) .
The Healthy Living Strategy is based on a population health approach to health promotion and disease prevention. This approach focuses on the range of individual and collective factors that influence health and the way they act together in determining the health and well-being of Canadians. Partnerships and collaborative action between governments, non-government organizations, and other agencies, help to reduce barriers and increase access to convenient, safe, affordable, and attractive opportunities to integrate physical activity into daily living
Using this approach, health is understood to be influenced by many factors. These factors are known as determinants of health and they continue to affect health and well-being throughout life. Healthy development through the various life stages is the key to good health. Strategies and responses to these factors are based on conditions of risk and the benefits that will apply across an entire population, or to particular groups within that population.
The actions of the Healthy Living Strategy are directed by three Guiding Principles:
Integration
Integration refers to cooperative efforts to promote healthy living by addressing individual issues together (e.g. healthy eating, physical activity and healthy weights). An integrated approach in policy development, research and programming can lead to greater health improvements and a more effective use of resources. As part of the Healthy Living Strategy, an integrated approach may target common risk factors for chronic diseases, consolidate efforts within specific settings (where people live, learn, work, and play), and engage partners from various jurisdictions and sectors.
Partnership and Shared Responsibility
An Integrated Pan-Canadian Healthy Living Strategy will result from collaborative partnerships involving community, business, non-governmental and national voluntary organizations, and government sectors. This reflects a shared responsibility in improving health and health outcomes.
The Healthy Living Strategy will support the development of partnerships to strengthen the capacity for collaborative action in research, policy, programming, legislation, knowledge transfer, surveillance and communications. Consideration will be given to how existing partnerships can be strengthened and how new partnerships can be created for these purposes.
Best Practices
Best practices are defined as those practices that are grounded in sound scientific evidence. But best practices in health promotion involve more than a scientific rationale for effectiveness. They include activities that are consistent with health promotion values, theories, evidence and understanding of the environment, and are most likely to achieve health promotion goals in any given situation.
Strategies specific to key settings are needed to embrace a population-based approach
to healthy living that reflects the unique implications and ramifications of specific settings where Canadians live, work, play and learn, including:
Home/Family
Families and neighbourhoods provide the foundation and context for knowledge, attitudes and practices related to healthy eating and physical activity and their relationship to body weight. Parents, caregivers, friends and peers serve as important role models and support.
Schools
Children and adolescents spend a large portion of time in school. Schools can provide opportunities for children and youth to engage in healthy eating and health-enhancing physical activity, either through the curriculum or activities before and after school and during lunchtime. A comprehensive school health approach extends beyond health and physical education to include school policy, the physical and social environment at school, and the links between schools, families and communities.
Workplaces
Most adults spend eight hours a day, five days a week (or more) at work. Workplaces can provide opportunities for adult Canadians to engage in healthy eating and health enhancing physical activity, at the workplace, commuting to and from work, and in after-work activities. Policies such as flextime, extended maternity and paternity leaves and daycare support help employees adopt healthy living practices for themselves and their families. This is especially important for those who are looking after children or older relatives in addition to working outside the home. In most cases, these responsibilities fall on women.
Communities
Local governments have a major role in providing supportive environments for healthy living. They have primary responsibility for many areas that have a direct impact on healthy living, e.g., transportation, recreation, land use planning. Businesses and industries- particularly restaurants, grocery stores, fitness centres and other businesses that offer goods or services with a direct relationship to healthy living practices- are key settings for encouraging healthy living. Local media is an important part of the community that can greatly influence the understanding and adoption of healthy living practices, as well as serving as an important partner for community members who are addressing the social, economic, environmental and political factors related to healthy living.
Health Care Settings
The majority of Canadians interact with the health care system several times a year. Recommendations by pediatric and adult health care providers can influence dietary practices, physical activity patterns and body weight. In collaboration with schools, worksites, private businesses, recreation departments and seniors groups, public healthworkers, physical activity specialists and dietitians can reinforce the adoption and maintenance of healthy living practices in a variety of settings. Homes and institutions for older Canadians need to provide opportunities for institutionalized seniors to enjoy healthy eating and daily physical activity. Health care providers can also serve as effective advocates for healthy living in media and community settings.
An Integrated Pan-Canadian Healthy Living Strategy is based on a population health approach
that uses universal strategies to address the entire population, as well as targeted interventions for groups and individuals with particular risks and needs.
Culture and gender must be considered in both the choice of groups for interventions, and in how activities are planned and implemented. In all cases, the group or audience should be involved in all stages of the development of policies, practices and research that affect them.
Specifically targeted populations or sub-groups include:
Leadership and Policy Development
Knowledge Development and Transfer
Community Development and Infrastructure
Public Information
The mandate of the Public Health Agency of Canada (PHAC) is to strengthen Canada 's place as a world leader in global health efforts and provide a nerve centre for Canada 's expertise and research in public health. Specifically among others, the PHAC will work with the provinces and territories and other partners to "take a lead role in the prevention of disease and injury and the promotion of health." The creation of the Agency is the result of wide consultation with the provinces, territories, non-government stakeholders and Canadians, and follows recommendations from leading public health experts. The PHAC is a key element of a nation-wide initiative to renew and improve health care for all Canadians.
The Physical Activity Unit is a component of the Healthy Communities Division situated within the Centre for Healthy Human Development of PHAC. The Unit exists in a supportive role to the mandate of PHAC, with the expressed purpose to address physical inactivity as a serious public health concern and to work towards the advancement of the Healthy Living Strategy.
The specific mandate of the Physical Activity Unit is to help Canadians improve their health through regular physical activity. This mandate is legislated under the:
The Physical Activity Contribution Program is an important means by which the Physical Activity Unit (and thus, Public Health Agency of Canada) fulfills this legislative mandate and achieves the goal of implementing the physical activity component of the Healthy Living Strategy. Recognizing that health is a shared responsibility, contributions are also a means by which the Physical Activity Unit supports and engages the voluntary sector to effect change, improve situations, and collaborate on activities of mutual benefit..
The following describes all aspects of the Physical Activity Contribution Program in the context of the Healthy Living Strategy, and is intended to help organizations prepare proposals for consideration of contribution funding by the Public Health Agency of Canada. Priority of Proposals will be assessed and rated based on the following:
1. Adherence to the Guiding Principles of the HL Strategy:
2. Ability to address Key Settings of:
3. Ability to address needs of specific Target Populations including:
4. Ability to contribute to the advancement of one or more Strategic Directions:
New applicants may wish to submit a letter of intent as a first step to submitting a full proposal for contribution funding. The letter of intent should briefly outline the proposed project for which contribution funding is being requested. Every effort will be made to provide feedback on letters of intent within five working days of their submission. In order to enable time for feedback and development of a full proposal, Letters of Intent should be submitted as early as possible. Please note that the deadline for receipt of Full Proposals must still be respected ( January 21, 2005 ).
Applicants are required to complete each of the following:
Please see Annex I for all Application forms
All proposals will be subject to an initial screening to determine Eligibility and Relevance:
Eligibility : If, for example, the organization is ‘for-profit' or is not national in scope, it is not eligible and the proposal will not proceed through the review process.
Relevance: If the proposal does not directly address the stated strategic directions in any way; if physical activity is NOT a central component of the project; or, if the activities are vague or poorly related, the proposal will not proceed through the review process.
The review of proposals consists of a three-step process. All proposals will be subject to review by both internal and external reviewers, assessed on merit using standardized criteria (see Steps 1 and 2). A second phase review will be carried out by a Review Panel which will make recommendations for the highest priority projects (see Step 3). Upon completion of the overall process, including ministerial approval, PHAC will advise applicants of the outcome.
Incorporates both written comments and a numerical rating value for each project within each proposal by both internal/external reviewers. Reviewers include:
Consists of a compilation of comments and ratings from the three reviewers, including:
A Review Panel (consisting of representatives drawn from related areas within PHAC, with observers from the Physical Activity Unit to answer questions only on a need basis, representatives of Health Canada and other federal Departments, and external experts in the field), will review and analyze the ratings and comments from Reviewers, and rank order, from high to low, recommended projects.
Financial contributions provide short-term support towards the design and implementation of initiatives that are closely aligned with and supportive of the Strategic Directions of the Healthy Living Strategy, as previously outlined. Contributions are intended to provide partial developmental support toward the total budget required. Applicants are expected to identify their own level of investment in the initiative(s).
The following criteria of the Physical Activity Contribution Program will be used in reviewing each application for program/project support:
Please Remember:
Projects must be national in scope or have national impact/implications
Physical Activity must be a central component of any proposal in order to be eligible
Need and Rationale
Partnerships and Inter-sectoral Collaboration
The key to success in a population health approach is comprehensive and coordinated action by the professional and voluntary sectors in partnership with governments and the private sector. Strong collaboration is necessary to mobilize resources and maximize efficiencies, including:
Design, Delivery and Expected Results
Reach and Impact
Self-Sufficiency
Evaluation
Cost Effectiveness/Value for Money
Within the Program/Project category of support, the Physical Activity Contribution Program may provide contribution funding to the following activities:
The Public Health Agency of Canada must receive two copies of the final version of any resources for which financial support is provided. All materials, where feasible, should be produced in both official languages and must include appropriate acknowledgement of the Public Health Agency of Canada support.
Quarterly reports and cashflow, and a final report and accounting for each program/project must be submitted to the Public Health Agency of Canada as identified in the Contribution Agreement (see Reporting Requirements).
Contributions toward capital expenditures such as purchase of land, buildings or vehicles are not eligible expenses.
All submissions must include a comprehensive* Evaluation Plan as an integral part of each proposal. The Evaluation must directly relate to the goals and objectives of the project, as specified in the proposal submission.
Strong Evaluation Plans should take into consideration:
* Applicants are encouraged to refer to Guide to Project Evaluation: A Participatory Approach.
Applicant organizations may request guidance in the planning of national physical activity strategies and initiatives and in interpreting the criteria for assessment of specific submissions. The Physical Activity Unit staff can also help applicants to build relationships with other complementary agencies and other federal government departments which may support particular active living initiatives. New applicants in particular are encouraged to discuss initiatives with PAU staff and/or submit a brief letter of intent prior to the development of full proposals in order to obtain input and feedback on their feasibility.
The project sponsors must clearly identify the clientele of the project and, in consultation with the Department, take the necessary measures to respect the spirit and intent of the Official Languages Act to communicate with the public in the official languages, i.e., English or French, of their choice, specifically identifying projects supporting the development of official languages minority communities and those fostering the full recognition and use of English and French in Canadian society.
Official languages minority communities are defined as English-speaking populations within the province of Quebec , and French-speaking populations outside the province of Quebec .
Note that the activity, project or program may require the use of only one official language, or both, or neither one of them, depending on the particular public involved.
Please note that the Physical Activity Contribution Program is governed by Treasury Board regulations with respect to the timing of payments based on the total level of funding for a project or an organization. Submission of quarterly cashflow reports in a prescribed format will be required in order to advance payments.
Program Accountability (Quarterly and Final Reports)
Organizations receiving funding from the Physical Activity Contribution Fund are accountable for achieving specified results and demonstrating measurable outcomes as outlined in the Contribution Agreement. All funded initiatives will be monitored by PHAC staff by way of:
The following formal reports are required:
Financial Accountability (Mid-year Unexpended Funds Review and Final Accounting Report)
Financial Accountability shall consist of:
Prepaid Expenditures
Under normal circumstances, contributions must be expended in the fiscal year (April 1 to March 31) for which the contribution is given. Unspent amounts as at March 31 must be returned. In situations where organizations have projects and activities that straddle the fiscal year-end (i.e., March and April), the prepayment of some expenses (e.g., travel, accommodation, etc.) before March 31st is permitted. The expenditures can then be charged to the period ending March 31 if the following conditions are met:
Signing of the Contribution Agreement constitutes a legal contract binding each party to the terms and conditions therein. Where there are annexes, they also are an integral part of the binding contract.
These factors include: income and social status; social support networks; education; employment/working conditions; social environments; physical environment; personal health practices and coping skills; healthy child development; culture; health services; gender; and, biological and genetic endowment.
Funding
Guidelines
2005-2006 Forms
2005-2006 Forms Word
Format
2005-2006 Forms Word Perfect Format
Last Updated: 2004-12-15 |