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Preparing a media advisory

• Preparing the media advisory
  
• Media advisory template
  
  

Preparing the media advisory

The media advisory will notify the media in advance of an activity/event/announcement. No longer than one page, it is used as a “teaser” to pique media interest. It should be faxed a few days in advance and each media outlet should be contacted by you via phone or e-mail to confirm they received it.

When writing a media advisory, remember:

• It is a brief outline of what is happening.
• It will state who will be there or who will be speaking.
• It will state where and when the event is to take place.
• It will have a contact number where media can reach you.
• It will be short and simple.

Media advisory template

ASSOCIATION
Address

MEDIA ADVISORY

CRIME PREVENTION ANNOUNCEMENT

Today there will be an event celebrating the announcement of a local crime prevention project in (town/community). We will be there to talk about our project, XXX, that received funding under the National Crime Prevention Strategy . We will also be discussing what you can do for (town/community) to help address the issues of crime and victimization.

Members from our association will be on-hand after the formalities to speak with the media.

Time:
Date:
Location: (Full address and phone number)

- 30 -

Contact name for questions
Phone number

Date

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