Offer Discount Goods For Resale
If you can obtain goods from an especially low-cost source, you can discount them from the normal suggested retail selling price and possibly find a market. Some discount-selling operations are set up to take advantage of a short-term opportunity, (e.g. truckload of freight damaged goods) others may be operated as long-term businesses, when there are ongoing reliable sources of supply.
Some Examples
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A retail store buys time-expired, bankruptcy, production over-run and manufacturer's clearance stocks and then resells the items at discount prices to consumers.
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An enterprising woman buys Christmas cards that individuals and companies have not used, repackages them and resells them at a discount.
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A common practice is to source products manufactured in developing countries where material and labour costs may be lower...
How To Do It
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Decide what type of goods or services you want to market at a discount, and determine whether there is a market for them.
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Locate sources of supply which will sell to you at an extremely low price. These may include: bankrupt companies; manufacturers with seconds; companies with custom orders that have not been sold; firms with an oversupply of goods they cannot sell; companies with out-of-season leftovers; or companies in need of immediate cash.
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To assist you in locating these sources of supply, contact: sales agents; discount operators in other non-competitive markets; bankers and receivers; trade association staff members; accountants; distributors; or marketing consultants.
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Join a purchasing group that has been set up to buy goods at a discount.
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Make sure you have an adequate source of supply before you start selling.
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Talk to potential customers to make sure there is a market for the items you want to sell at a discount.
Key Questions
Where can I find a low-cost source of supplies that I could buy and resell at discount prices?
If I am setting up a long-term operation, is my source of supply reliable and ongoing?
Is there a market for the items I plan to offer at a discount?
Do I have a scheme for making these goods available for sale?
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