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Title
  Personal Training Business (Start Up Guide)
Abstract Table of Contents:

Section One:

Preface
Chapter One: Introduction
Chapter Two: Designing Your Business
Chapter Three: Structuring Your Business
Chapter Four: Locating And Setting Up Your Business
Chapter Five: Start-Up Expenses and Financing
Chapter Six: Staffing--Maximizing Your Human Resources
Chapter Seven: Building Client Relationships
Chapter Eight: Advertising And Marketing
Chapter Nine: Fiscal Fitness
Chapter Ten: Tales From The Trenches
Glossary
Appendix: Personal Training Resources
Index

Section Two:

Chapter One: Conducting Market Research
Chapter Two: Business Structure
Chapter Three: Business Plan
Chapter Four: Getting Financing
Chapter Five: Offering Credit
Chapter Six: Employees, Benefits, and Policies
Chapter Seven: Business Insurance
Chapter Eight: Computers
Chapter Nine: Starting an E-Commerce Website
Chapter Ten: Advertising and Marketing
Chapter Eleven: Marketing Your Website
Chapter Twelve: Public Relations
Chapter Thirteen: Customer Service
Chapter Fourteen: Bookkeeping
Chapter Fifteen: Financial Statements
Chapter Sixteen: Financial Management
Chapter Seventeen: Taxes
Appendix: Business Resources
Index
WebSite This document is not available on the web
Date de publication January 2002
Format Binder
Pagination 366 pp.
Keywords Start-Up, Services
Library Locations Halifax


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