City of Sherbrooke vehicle idling campaign

The following graphics and materials were used in the City of Sherbrooke's idling campaign:

This billboard poster was used throughout the community locations as part of the city's media campaign. Smaller versions were also produced for the ambassador package.

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"Un bon tuyau" windshield decals (in French only) – Project "ambassadors" asked motorists to make a public commitment to stop idling by placing this "cling vinyl" windshield decal on their vehicle's window.

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These idling commitment cards were used to help document the effectiveness of the personal interventions and comments from motorists, and allowed motorists to participate in a local draw.

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Read a script that was used for local radio public service announcements (in French only).

Find out more by visiting the Conseil régional de l'environnement de l'Estrie's Web site (in French only).