Where to Get Help
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A wealth of resources is available to help you communicate. The most
important include:
University Department or Communications
The university communications department - or office of public affairs
or public relations - is a great place to start. All Canadian universities
have communications specialists on staff, and many of these people have
expertise in science communications. The department maintains on-going
relationships with the media, and can help you prepare for an interview,
place a newspaper article, or create media interest in your research.
In some institutions, the department of communications arranges public
speaking venues and assists in preparing slides and overheads.
Would you like to become a media spokesperson in your discipline?
Many universities publish directories for the media, listing faculty
members by area of expertise so that the press can easily contact a
researcher for information. Alternatively, your institution may place
faculty listings on the ProfNet. Many universities also distribute media
newsletters, highlighting new grants and results of research projects.
At some universities, the communications department organizes work.shops
on media relations for faculty members and graduate students.
Canadian Science Writers' Association (CSWA)
This is a professional organization of 200 science journalists, communications
specialists in industry, and scientific researchers with an interest
in communications. CSWA issues a quarterly newsletter that frequently
contains items on the research activities of members. This is an effective
way of introducing your work to many of Canada's leading science journalists.
The Association's electronic usergroup, available on the Ottawa FreeNet,
is another effective vehicle for promoting research and talking with
science writers.
CSWA hosts an annual conference with workshops designed to hone communications
skills. Several regional groups also have regular gatherings. The Association's
full-time executive director is available to answer any questions you
might have.
Canadian Science Writers' Association
PO Box 75 Station A
Toronto ON M5W 1A2
1-800-796-8595
1-613-548-8500 (outside Canada)
Executive Director: Andrew Visser
CSWA
Association des communicateurs scientifiques du Québec
The Association des Communicateurs Scientifiques du Québec (ACSQ)
is a smaller, less formal organization than CSWA. Membership consists
of about 100 journalists, public relations specialists and museum experts,
although it does invite researchers to join. The association issues
a newsletter, and hosts an annual conference for members to which researchers
are also invited to attend. Experienced Association members are an excellent
source of advice on science communications.
Association des Communicateurs Scientifiques du Québec
c/o Agence Science Presse
3995, rue Sainte- Catherine Est
Montréal, QC H1W 2G7
(514) 522-1304
Président: Félix Maltais
Industry, Government and Centres of Excellence
Many researchers work in partnership with industry, government, and
publicly funded agencies. Your freedom to communicate research activities
may be limited, or even prohibited, in such a partnership. If not, you
might explore communications opportunities with the other partners,
who can use their in-house communications specialists as resources.
Natural Sciences and Engineering Research Council
NSERC's communications staff can answer many of your questions and
provide media and public affairs support. For advice, call NSERC at
613-995-6295. Help is also available from the Canadian
Institutes of Health Research (613-941-2672) and the Social
Sciences and Humanities Research Council of Canada (613-992-0691).
Professional and Faculty Associations
Many of these organizations have public relations committees or staff,
who can be a source of speaking opportunities and communications advice.
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