Monitoring Your Success

We Want to Hear From You!

Just as you capture data during experiments, you should monitor communication activities. The results provide a personal gauge of what works and useful information to share with colleagues.

NSERC also wants to hear about your experiences. Please e-mail, fax or write to us about your adventures in communications. We may include your practical advice in future editions of this Guide.

Monitoring Speeches and Conferences

Colleagues and university communications specialists can help you evaluate your speaking performances. The sample evaluation form included in the Appendix of this Guide will also provide useful feedback. When you speak, ask the conference host to hand out the evaluation forms and collect them at the end. Soliciting feedback not only provides useful information but helps establish personal contact with the audience.

This Guide also contains a form for soliciting feedback at an "open house." Distribute the forms as people are entering and provide a box for depositing the completed forms at the exit.

Measuring Media Relations

The news article or broadcast provides immediate feedback on your media efforts. If you are not pleased with the results, discuss your experiences with a colleague or campus communications specialist and determine how you might do things differently next time.

If you missed the broadcast or article, your communications department can usually obtain radio and television clips or newspaper articles containing your interview. You can make the job easier by alerting the department in advance of the broadcast.