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Speech

Notes for an address

by Keith Spicer

Chairman, Canadian Radio-television
and Telecommunications Commission

before the Standing Committee on Canadian Heritage and
before the Standing Senate Committee on Transport and Communications

Ottawa, Ontario

June 6, 1995

(CHECK AGAINST DELIVERY)


Mr. Chairman, Honourable members/Senators, I'm pleased to appear before you today in order to discuss the government's proposed Orders respecting Direct-to-Home Satellite distribution and DTH pay-per-view programming. I am accompanied by our Vice-Chairman, Broadcasting, Mr. Fernand Bélisle, our Acting Vice-Chairman, Telecommunications, Mr. David Colville, and our Secretary General, Mr. Allan J. Darling.

As you are undoubtedly aware, many of the issues before us today are of a legal nature and will require legal interpretation. As a result, the CRTC's Senior General Counsel, Mr. Avrum Cohen, and one of our Legal Counsel, Ms. Sylvie Courtemanche, are also with me.

Mr. Chairman, perhaps you would allow me to try to set the tone of our intervention with a word about the context as we see it. We are not here to engage in polemics with anyone -- certainly not with the government. Nor are we here to speculate about motives, rumours or unproven suspicions.

The Government, the CRTC, this Committee and everyone of us involved in this very important 40-day scrutiny are, I believe, feeling our way in good faith -- bearing in mind that the outcome and the way we all play our roles will set a powerful precedent. In that light, the caution we advise is only the caution of those who wrote the Broadcasting Act. Our insistence on transparency and on respecting the law is the insistence of Parliament itself.

We are sure that this is also the Government's wish. And so, while defending the law firmly and frankly as we think it plainly speaks, we are looking toward cooperation not confrontation, decisions not delay.

And, of course, toward a healthy precedent: one that will protect both the Government's statutory right to issue broad policy direction of general application and the Commission's statutory right and duty to implement policy as it sees fit in specific circumstances.

Under the new procedure, we wish to assist this Committee in two ways:

  1. by stating the facts concerning the Commission's DTH exemption order of August 30, 1994, and thus to dispel any misapprehension that the Commission conferred a so-called "monopoly" on any individual company through its exemption order; and
  2. by analyzing the Orders' clear non-conformity with the Broadcasting Act.

In sum, we will stick to the facts and the law.

To flesh out both facts and law, allow me to draw your attention, Mr. Chairman, to two separate handouts we have circulated: a detailed chronology on the DTH dossier for the past few years, and a very specific legal brief filed with you by our Legal Directorate.

I - Facts of DTH Chronology: CRTC Policies and Actions

To begin, I would like to take you back to our public hearing on the structure of the cable industry in March 1993. At that time, industry representatives, namely Tee-Comm and Telesat, indicated their intention to develop Canadian direct-to-home distribution services using Canadian satellites. These proposals received enthusiastic support from the Commission and the industry in general, for a number of reasons. Consumers wanted competition to cable as soon as possible, and many interested parties believed that U.S.-based satellite services would spill over into Canada and create what is commonly known as a grey market.

We recognized a strong need for Canadian alternatives in distribution technologies and we fully endorsed competition in providing those services. In fact, in our public notice following that hearing, we stated that "the Commission considers that the emergence of a strong Canadian DTH industry may provide a degree of price competition to services delivered within Canada by other distribution technologies..." We received a clear message to hasten competition, not to slow it down, and hasten competition is exactly and publicly what we did.

In October of 1993, we received separate proposals from Telesat and Tee-Comm requesting that the Commission exempt Canadian DTH distribution undertakings from the requirement to hold licences. On March 2, 1994, the Commission published a public notice requesting comments on its proposed DTH exemption order. As part of this public process, we carefully reviewed the 60 submissions we received.

Under the Broadcasting Act, broadcasting undertakings must either be licensed or exempted from the requirement to hold a licence. In fact, under subsection 9(4) of the Broadcasting Act, broadcasting undertakings must be exempted from the requirement to hold a broadcasting licence where the Commission is satisfied that compliance with the requirements of Part II of the Act or applicable regulations pursuant to that Part will not contribute in a material manner to the implementation of the broadcasting policy set out in subsection 3(1).

Once we carefully reviewed the 60 submissions received, the Commission exempted Canadian DTH companies from the requirement to hold a licence, provided they met certain criteria: among other things, they must meet the technical requirements of the Department of Industry, meet Canadian ownership requirements, make use of Canadian satellite facilities for the distribution of programming, and carry a predominance of Canadian services.

We did this fully in accordance with the Broadcasting Act. Our exemption order did not create a monopoly -- it allows any number of companies who meet all of the criteria to operate without a licence. Nor did we prevent anyone from applying for a licence: exemption is not exclusion.

To date, and in spite of earlier interest by several companies, only one such company has come forward: Expressvu. That can hardly be called creating a monopoly. What we created was a competitive regime with two doors to entry: by exemption, if you met all of the pro-Canadian criteria; by licence, through our usual open process if you didn't.

But we can't force companies to compete. If we are guilty of anything, we are guilty of standing up for Canada, by encouraging early competition by Canadian entrepreneurs, as both the Broadcasting and Telecommunications Acts tell us we must. The Broadcasting Act says we must make "maximum use of Canadian creative and other resources"; the Telecommunications Act tells us "to promote the use of Canadian transmission facilities".

The door has always been wide open -- even before we issued our exemption criteria last August 30 -- for companies to apply for a licence through an open licensing hearing. We made that absolutely clear in the Public Notice accompanying our proposed exemption order in March of 1994. We have yet to receive such an application.

We have been accused of having effectively prevented certain companies from applying for a licence by requiring the use of Canadian satellite facilities for the transmission of programming. This accusation is demonstrably false since any applicant not meeting the exemption criteria could still apply for a licence under our normal open procedures.

Let me explain, at this point, why the CRTC decided to require the use of Canadian satellites as a condition of eligibility for exemption. Among the factors influencing us were:

  • it was consistent with two fundamental objectives of the Telecommunications Act:
  1. to render telecommunications services of high quality to all regions of Canada; and,
  2. to promote the use of Canadian transmission facilities.
  • technically, Canadian satellites are known to cover all parts of Canada, ensuring that all Canadians are able to receive DTH services.
  • it ensures that Canadian broadcasting undertakings have effective control over their service.

It has been the Commission's understanding, since the exchanges of letters between Canada and the United States in 1972 and 1982 with respect to the delivery of transborder satellite signals, that Canadian services should use Canadian satellites for delivery of signals within Canada.

Furthermore, in the press release issued on the 26th of April, 1995 by the Ministers of Industry and Heritage announcing the tabling of the proposed directions, it was noted that the two Ministers, in announcing a public review of policy respecting DTH on September 12, 1994, confirmed that the "CRTC's exemption order was consistent with existing government policy". Based on our understanding of government policy with respect to the use of Canadian satellites, we too believed that our exemption order was consistent with government policy in this area.

We wholeheartedly agree that the issue of when it is appropriate to use Canadian and non-Canadian satellites must now be resolved. This is why we asked the government to clarify its policy regarding the use of Canadian satellites in our written response to the proposed orders on the 24th of April.

II - Legal Concerns With the Proposed Orders

Let me first state clearly that the Commission supports the right, responsibility and authority of the Governor in Council (as section 7 of the Broadcasting Act defines these powers) to "issue policy directions of general application on broad policy matters" with respect to the objectives set out in subsections 3(1) and 5(2) of the Act. We recognize and fully endorse the government's exercise of these powers as prescribed under the Broadcasting Act.

However, we also consider it vital to emphasize that, while these powers are conferred by Parliament, they have also been circumscribed by Parliament in a number of strong and clear procedural safeguards incorporated into the Act. We believe that these precautionary measures are fundamental in order to protect not only the Commission's independence as an arms-length, transparent regulatory body; they also protect the rights of the Canadian public and regulated industries to a regulatory system that is demonstrably fair and open.

The power to issue policy directions has long been debated by various governments, reports and even a Royal Commission. In order to put this into context, I'd like briefly to take you back through some of the legislative history surrounding this matter.

Before Bill C40 came into force as the new Broadcasting Act on June 4th, 1991, the Minister of Communications at that time, the Honourable Marcel Masse, made a compelling statement to the House Committee studying the Bill. He argued that "the power to issue directions, which would give the government the authority to develop broad policy guidelines, only applies to the objectives of the Canadian broadcasting system as set out in the Act." He further stated that "this power does not extend to individual decisions regarding licensees, or to matters being studied by the Commission, nor can it be exercised retroactively."

Ironically, at least two of these points are at the core of today's debate. It is clear that the Governor in Council's power of direction was never meant to direct the Commission on its implementation of policies, or to create a licensing decision. The protection of the Commission's independence and integrity was at the forefront of the consultations on Bill C-136 (the predecessor to Bill C-40) and Bill C-40. We believe that this principle is essential to these proceedings and should be emphasized once again.

The main concerns of those who made submissions at committee stage are perhaps best summarized by the Canadian Association of Broadcasters' statement before the House Committee. Among other things, the CAB expressed concerns that these powers would severely dilute the independence of the Commission and would provide the opportunity for political interference in the management of the Canadian broadcasting system.

The CAB also perceived these powers as the creation of yet another regulator, a non-transparent one, which could exercise its powers at any time, and could lead to a destabilization of the broadcasting system. It also strongly feared that individuals who made plans based on current Commission policy could see their projects and investments affected by political intervention. We believe that these arguments are just as compelling today as they were then.

During committee review of Bill C-136, the Commission stated its support for the Governor in Council's authority to issue broad policy directions of general orientation, albeit with the inclusion of appropriate safeguards. We reiterate our support for this again today, and we're pleased to have those safeguards, notably the 40-day scrutiny by this Parliamentary Committee.

We are before you today to voice our deep concerns -- not about the principle of the power of direction, but about the astonishingly detailed nature of the government's two proposed Orders in Council, the unprecedented retroactivity of one of the directions, and the imminent potential for the government to overstep its legitimate authority under the Act.

I respectfully submit to you that we were created by you, Parliament, as an independent agency established for the purpose of regulating and supervising all aspects of the Canadian broadcasting system, free from political interference. This is our raison-d'être -- it is our mandate under the Act. The Commission's independence and integrity are gravely at stake today.

The government's power of direction was never meant to usurp the Commission's exclusive role in implementing broadcasting policy for Canada, and I underline the word implementing. It was plainly and unmistakably meant only as an instrument to guide broadcasting policy in a general orientation.

We are also deeply concerned that the government's proposed direction could effectively terminate the Commission's presently valid exemption order. We believe that this would constitute retroactive regulation which was certainly not contemplated under the Act when the government was given the power to issue directions. We strongly oppose retroactive regulation as intrinsically unfair and destabilizing. We firmly believe that any such action would constitute the government overstepping its legitimate authority, and would result inevitably in a legal challenge.

We urge you to consider all these ramifications, and we remind you that the consortium presently proceeding under the Commission's exemption order has taken steps, including incurring significant financial investments, in order to launch a Canadian DTH satellite service in September 1995. We also wish to point out that Expressvu has advised the Commission, in a letter dated May 19, 1995 that the proposed orders, particularly the direction which would require the Commission to revoke its exemption order, are illegal, and that it will defend or take all legal proceedings it deems advisable to protect its ability to use the exemption order until it receives a licence.

This is a no-win situation for: consumers who are expecting an alternative to cable in September; the companies involved who have been proceeding legitimately; Canadian artists and producers looking for new opportunities; and indeed, I would think, for the government itself.

We also question the need for the proposed order concerning the requirement to create a special class of licence for DTH pay-per-view undertakings. The Commission has already licensed pay-per-view undertakings and their contributions to Canadian programming are considerably in excess of the 5% benchmark proposed.

It sees no point in creating a separate class of licence for these undertakings in order to provide for the competitive delivery of DTH pay-per-view services. Any person proposing to offer DTH pay-per-view services can apply presently under the existing licensing framework. Furthermore, the CRTC currently allows pay-per-view to be distributed either directly or indirectly to the DTH market, and the Commission believes that these licensees should be permitted to compete in the DTH market.

III - Moving Forward to Competition

Finally, let me repeat this incontrovertible fact: the Commission has a clear record of hastening competition. We have been doing this for years, notably in the long-distance telephone market, and very recently in our report to the government on the information highway. And we have done so very specifically with DTH.

We also believe that our public hearing process provides a transparent, open forum that remains vital for the integrity of the Canadian broadcasting system in general, the regulated industries, and the Canadian public.

This being said, I assure you that we fully intend to cooperate with the government -- but will do so within the law. We believe any orders would conform with the Broadcasting Act if they focused exclusively on principles such as the following.

  • Clarify government policy on use of Canadian satellites.
  • State that government policy favours competition among alternative DTH distribution undertakings.
  • State that government policy favours that all DTH distribution undertakings be licensed rather than exempted and request that the CRTC exemption order be revoked as soon as a licensed DTH distribution undertaking becomes available.
  • State that DTH distribution undertakings should make equitable and appropriate contributions to the production and distribution of, and access to, Canadian cultural-content products and services while providing Canadian alternatives to non-Canadian services.

This whole sad episode of misunderstanding and misinformation has already seriously damaged Canada's regulatory process. It now threatens to delay competition, not hasten it. The CRTC only wishes to move forward quickly with all potential competitors, and will do all it can to accelerate its procedures, once the Parliamentary process is completed.

We deeply hope that the government, with the additional time and advice now offered by this Committee's valuable process, will review the facts, the law, the value of independent, transparent regulation, and substantially modify its draft orders. When all is said and done, the government and the CRTC agree on the fundamentals of Canadian broadcasting. Everyone should now move forward to serve Canadians and Canada as the Broadcasting Act prescribes.

I know you have many questions for us today, so I'll end my comments here.

- 30 -

Contact: CRTC Public Affairs, Ottawa, Ontario K1A 0N2
Tel.: (819) 997-0313, TDD: (819) 994-0423, Fax: (819) 994-0218

Date Modified: 1995-06-06

 
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