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Speech

Notes for an address

by Françoise Bertrand

Chairperson, Canadian Radio-television
and Telecommunications Commission

to the International Institute of Communication
28th Annual Conference

Sydney, Australia
October 2, 1997

(CHECK AGAINST DELIVERY)


Before I begin my remarks, please permit me to take a moment to offer my thanks to the Canadian Chapter of the IIC, which so generously hosted yesterday's regulatory forum.

I would like to say a special thank you to our Australian hosts. You have put together a conference, which has enriched all of us. And your inclusion of the first IIC Regulatory Forum have given us a prestigious start to our efforts. Thank you to all my colleagues who have accepted my invitation. This IIC gathering of international experts from all sectors of the communications field provides the perfect backdrop for our deliberations. It facilitates the exchange of critical information so necessary to stay in touch with the rapid pace of change, which makes life so interesting for all of us involved in Tracking the Communications Marketplace.

It was an historic moment yesterday, in the life of the IIC, to have the heads of seven regulatory agencies together at one place. To reassure anyone with concerns, our meeting was not the initiation of any sort of global regulatory regime or agency.

It was very simply a forum for informal exchange of information. It was an occasion for stimulating debate and the interchange of ideas on issues of common concern. We hope our experience here will lead to better policy development, as we head home to our individual countries. As our South-African friend Mr. Mapa said so well, it is about hearing and learning.

Some might ask why regulators need such a tête-à-tête in the first place. After all, the regulatory function is one which, by its legislative mandate is domestic in nature. We have domestic objectives, the industries which we regulate and supervise in the public interest are domestic. We only have authority over what happens within our own borders.

However, that approach ignores the reality of the times. It ignores the fact that these industries now operate in a global economy. They carry out their functions within the context of an international communications marketplace.

Therefore to me, it is only common sense that regulators have to talk about what they do in the same international context. That is why I extended the invitation to my colleagues to gather here in Sydney, to begin the process of establishing an informal but regular dialogue.

As regulators, we cannot afford to operate in isolation. We need access to the broader picture, and that can only occur when there is a mechanism to exchange information and ideas.

Our global concerns are derived from what has occurred within the entire communications industry, both broadcast and telecom. New technologies have, in many ways, created a borderless marketplace.

They have increased the complexity of established regulatory practices as we look at a wider range of options: forbearance, self-regulation, de-regulation, re-regulation, and an increasing role in dispute resolution.

Countries which up to now did not have to concern themselves with an influx of foreign programming, now find themselves besieged by non-domestic signals, created by the sudden occurrence of DTH satellites and other distribution technologies. And, almost without exception, there is a high public demand for the consumer choice represented by those signals.

This has heightened awareness of the importance of domestic product. There are issues of how one should place it, making sure there is enough product and adequate shelf space for it within the distribution systems.

There is also the challenge of finding the right navigation systems for the multi-channel universe. We need systems which will guide citizens to indigenous products, within the abundance of foreign products available to consumers.

The evolution of technology has taken the environment within which we, in Canada, have been living for years, and expanded it worldwide.

As Janet was explaining, in Canada, competition is not virtual. Over the several years, we have been progressively liberalizing entry to these markets. At the moment, we are in the process of resolving implementation issues relating to the introduction of competition in local telephony. Local competition in telephony is set to begin January 1, 1998.

In Canada, we have 11 federally regulated telephone companies and 48 independent telcos. All the alternate carriers (Sprint, AT&T for example) are foreborne from regulations. That means they don't have to file tariffs.

The cable and telephone companies in Canada are gearing up to enter each other's markets as of that January 1, 1998 date. The CRTC has authorized trials in broadcasting and new media by telcos. We are licensing new technologies such as applications from a telco to be licensed as a broadcaster.

Internationally, Canada has committed, as part of the World Trade Organization discussions, to end the monopolies of Teleglobe - the international carrier, and Telesat - our domestic satellite carrier, and to remove restrictions on the routing of Canada's international traffic.

To give you some idea of the magnitude of the Canadian broadcasting system in both official languages, here are some of the statistics:

90

private TV stations

31

CBC TV stations (our public broadcaster)

51

Canadian pay and specialty services (and at least an equal number of U.S and other foreign networks and service available for carriage)

2000

cable systems (4 large) and over 70% of Canadian households subscribe to cable

2

Direct -to -Home companies in operation

As you can see, competition is alive and well within the Canadian system. And that includes a significant level of competition from foreign services. In fact, 60% of the television programming available to Canadians - on our Canadian system - is U.S programming.

No one knows better than Canada about foreign pressures on, and in, the domestic broadcasting marketplace. We are the most open market in the world to foreign product.

We do authorize its entry into our distribution systems, but in the truest sense of the word, we do not regulate this product. We have very few controls over its content.

This product in fact competes with Canadian product, but has none of the obligations that domestic program services have to serve the public interest, or to contribute to the development of Canadian programming.

Public interest requirements of governments and their independent regulators are in fact becoming an increasing focus of attention in many jurisdictions. This is happening as issues such as safeguards for consumers in a competitive marketplace, obligations in return for the use of spectrum, the introduction of new technologies like High Definition Television, arrive on the policy and regulatory agenda.

This adds complexity for us the regulator, as we encourage competition in the marketplace, yet attempt to ensure that the public interest is being served.

However, even though we are experienced in dealing with these stresses on our domestic communications industries, we do not assume for a moment that we have all the answers. Which is yet another reason why we held yesterday's forum.

As regulatory agencies, we need to understand the impact of policies of other countries on our domestic players. We have to be able to understand the way industries operate in other countries.

We need to have a grasp of the alliances and joint ventures being structured as part of operating in a global economy. And we have to anticipate their ramifications on the development of our communications industries, and the impact on our domestic telecommunications and broadcasting systems.

As our communications companies operate in this much larger domain, they are creating new international partnerships. We want to have a good knowledge of how these partnerships evolve, what they need to flourish, and the changes they bring to the dynamics of the ways in which these companies operate.

We need to comprehend the pressures that these new global arrangements bring into our domestic marketplace, so we can balance the public interest and maximize the benefits to citizens, maximize value to consumers, and maximize profits to business.

We also have the additional dimension in Canada of being a nation with its own internal cultural diversity. We're not alone. Finland also, as we have learned yesterday, shares that situation. Not only do we face the challenges of these external pressures, but as well we must balance the cultural needs and aspirations of francophone consumers within the overall Canadian context, where 70% of the population is anglophone.

We believe a further plus we can bring to the table is that under the Canadian regulatory system, both broadcasting and telecom come under the jurisdiction of a single regulatory agency. Therefore we are well-positioned to address convergence issues, and to share our learning curve with our colleagues around the world.

To equip ourselves better for this new environment in our domestic context, our agency, the Canadian Radio-television and Telecommunications Commission, has just completed what we call our Vision exercise.

All companies undertake periodic reviews of their business plans, of their strategic positioning, their views of how they fit in. It was time for the regulator to do the same thing.

We believe the results of our exercise will permit us to both adapt to the changing environment, and at the same time, adapt the environment itself, to make it work better for consumers, citizens, and business.

As regulators, we must address not only technological change, but the impact these changes have on our responsibilities to preserve our cultural sovereignty in what has become a borderless communications universe.

Corporations have to worry about their bottom line as expressed in financial terms. Our bottom line is to balance social and economic objectives in the public interest.

How will we bring this Vision to life? We believe Canadians will see a different Commission evolving. The old CRTC would say "we shall regulate it". The new Commission will say "regulate if necessary, but where appropriate, we would prefer to let industry self-regulate under supervision".

The old Commission was protectionist in its approach - which fit the requirements of the time. The new CRTC will be much more driven by promoting opportunity to let Canadians show they can compete in the new environment. And our dialogue with consumers, with citizens, with industry, will be broader and more interactive.

That leads us back here to Sydney. To be an effective regulator of the Canadian market, we believe we must also look at the global environment as part of the economic, social and cultural pressures which are being felt in our domestic milieu. Therefore, we must expand our international dialogue as well as our domestic consultations.

Our Vision and its attendant agenda lays out the Commission's road map for the future to all players in Canada. It is a very public guide to our review of policies, rules and regulations.

We are at a watershed moment in our existence, and this was, in fact, the impetus for wanting to create a forum to share our views at the international level.

We hope this international dialogue will gain momentum, allowing us to understand and address issues over the longer term. It will hopefully become part of the strategic planning process for each of our agencies. Our plan is to meet again on an informal basis as an expanded group in London next March and meet more formally at the next IIC annual conference in Rome.

We have agreed on two principles:

  • regulation is here to stay, as Tony Shaw explained
  • regulation has to evolve and transform itself to the challenges of the global market.

We have agreed to look at a number of issues for example:

  • what is the degree and reality of competition in each country?
  • what is our role in the evolution of the Internet?
  • and the assurance of the Universal Service.

We also have to explore how new technologies will best serve the public interest. All of us in the regulatory business know that our governments will want assurances from us that we are aware of what is going on in this domain. They want to know that we are ready to provide safeguards

to citizens, consumers and businesses, and to mediate the often conflicting demands of the public interest.

We collectively need to maintain a solid monitoring brief and keep each other aware of developments through the regular exchange of information.

That will give each of us a better sense of whether it is necessary to step in, to what degree we step in, and at what time we step in, for the benefit of consumers, citizens, and industry.

This measured response, based on international understanding, will result in balancing the system to ensure it works the way both government and the private sector need it to work.

This is a challenging time for all involved in the communications industry: businesses and regulators. We need all of our wits about us, as we cope with the incredible pace of change, and the sometimes conflicting demands of marketplace competition and our cultural sovereignty mandates.

This conference has been a unique moment. The dialogue we have initiated here in Sydney, and which will continue in London and Rome, will ensure that we are effectively using all the tools available, to help us best serve our economic, social and cultural goals in the public interest.

Thank you.

- 30 -

Contact: CRTC Communications Branch, Ottawa, Ontario K1A 0N2
Tel.: (819) 997-5427, TDD: (819) 994-0423, Fax: (819) 994-0218

This document is available in alternative format upon request.

Date Modified: 1997-10-07

 
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