Building Nova Scotia’s Brand

One Nova Scotia. One vision, one perception, one brand. That is the goal of the Brand Nova Scotia initiative.

Everyday we share Nova Scotia’s story in conversation with people inside and outside of our province – whether it’s with colleagues, suppliers or relatives – overseas, down south or out west. Nova Scotia’s brand will help to improve our ability to attract investment, workers, visitors and the repatriation of our citizens who may have moved away.

Over the coming months and years, Nova Scotia will engage in activities that see us promoting ourselves and our province. The first step is getting the brand and the message out to Nova Scotians. The next step is taking our message out to the world.

• Learn more about building the brand for Nova Scotia
• Learn about the Brand Nova Scotia logo rationale
• The Brand Nova Scotia Private Sector panel
• View the Brand Nova Scotia news release
• View the Premier's Speech

If you have any questions or comments please use our contact us/feedback form