CLF for the Internet - E-Mail![,](/web/20061130192338im_/http://www.tbs-sct.gc.ca/cioscripts/images/line450x1.gif)
All outgoing e-mail messages by GoC
employees must demonstrate a consistent application of the "Canada"
wordmark and institutional signature.
Rationale
The Federal Identity Program applies to all GoC corporate identity applications, such as
institutional letterhead, business cards, complimentary cards, note paper, etc., and e-mail
is no exception. With the evolution of graphic, windows-based e-mail software, the
incorporation of the visual identifiers of the GoC is now possible. E-mail must be treated
in the same manner as traditional business stationery applications to ensure proper identification through the institutional
signature and the "Canada" wordmark.
June 2003
The Executive Summary of the
e-mail assessment, completed by the CLF E‑mail Working Group, highlights the results of
the assessment and their recommendations.
December 2002
An assessment by the CLF E-mail Working Group of various e-mail software applications
in use across federal institutions has been undertaken. As a result, for those e-mail systems
that cannot display the graphical elements ("Canada" wordmark and the institutional
signature) in an accessible manner (e.g. HTML and alt text), it is important to include
the institution's applied title in both official languages in the signature block of every
employee. This applies to the signature block of employees of bilingual and unilingual
designated regions. For a list of bilingual applied titles, please refer to
http://www.tbs-sct.gc.ca/Pubs_pol/sipubs/TB_FIP/titlesoffedorg1_e.asp. For additional
information on the use of applied titles and the use of the words "Government of Canada"
in signature blocks, please refer to the Best Practice
for CLF Standard 4.2.
July 2000
To ensure consistency in application, this initiative should be managed by mail
and/or systems administrators rather than by individual GoC employees.
It should be noted that technological incompatibility between the sender and the
recipient's e-mail systems might cause the institutional signature and the
"Canada" wordmark to be stripped from e-mail messages.
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