What is...
Seigniorage?   The difference between a coin's face value and its production cost. The Royal Canadian Mint returns considerable seignorage to the Government of Canada: some $28 million in 2003. Since 1987, the Royal Canadian Mint has delivered approximately $1.6 billion in seigniorage to the Government of Canada.








VISION
Canadian to the core, the Royal Canadian Mint is a world-class brand that exceeds expectations with outstanding products and services.

MISSION
The Royal Canadian Mint is a world-class provider of branded investment, collectible and secure payment products and services that connect people and inspire celebration.

VALUES
The Royal Canadian Mint is committed and will attain its vision through the development of the following cultural values: 
- Customer focus; 
- Excellence; 
- Innovation; 
- Being Canadian; 
- Integrity; and 
- People

STRATEGIC OBJECTIVES
The strategic objectives of the RCM are to: 
- Elevate the RCM into a world-class brand that is recognized for quality, innovation and exceeding customers’ expectations. 
- Ensure that Canadian circulation products and services are cost effective, accessible, relevant and inspire Canadians to celebrate their history, culture and values. 
- Ensure that foreign coinage, bullion and refinery services, collectible and other related products and services lead in their respective markets. 
- Generate a profit and maintain the long-term viability of the corporation through an on-going commitment to customer satisfaction, growth and efficiency. 
- Create an environment where all employees demonstrate the corporation’s values and celebrate their success. 
- Ensure that health, safety and the environment are paramount considerations in providing the ideal workplace.
VISION AND VALUES






OUR VISION AND VALUES



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