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Speaking Globally
Speaking Globally: A Team Canada Inc On-Line Guide for Exporters
Table of Contents:
Introduction
The Power of Presentations
Why Culture Counts
Using this Guide
Chapter 1: Research Your Presentation
1.1 Learn About Your Target Market
1.2 Understand Your Presentation Audience
1.2.1 Audience Analysis Questions
1.2.2 Answering Audience Analysis Questions
1.3 Set Presentation Objectives
1.4 Are You Ready? A Checklist
1.5 How Can I Learn More? A Resource List
1.5.1 Market Studies and Country-Specific Reports
1.5.2 Information on Countries Around the World
1.5.3 International Business/Export Development
Chapter 2: Develop Your Presentation
2.1 Develop Your Presentation Structure
2.1.1 Brainstorm Your Main Ideas
2.1.2 Develop a Presentation Outline
2.1.3 Sample Presentation Outline
2.2 Add Supporting Data
2.3 Ensure Your Presentation Structure is Effective
2.4 Create a Structural Roadmap
2.5 Be Flexible
2.6 Develop Effective Opening and Closing Sections
2.6.1 Create Effective Openings
2.6.2 Develop Solid Endings
2.7 Rehearse Your Presentation
2.8 Are You Ready? A Checklist
Chapter 3: Enhancing a Presentation Using Visual Aids
3.1 What Are Visual Aids?
3.2 Why Are Visual Aids Important?
3.3 Suggestions for Using Visual Aids
3.4 Advantages and Disadvantages of Various Visual Aids
3.4.1 Overhead Transparencies
3.4.2 35 Millimetre Slides
3.4.3 Computer Projected and Electronic Media
3.4.4 Flip Charts
3.5 Prepare Written Materials
3.5.1 Speaker Notes
3.5.2 Audience Handouts
3.6 Know Your Equipment and Environment
3.6.1 Presentation Equipment
3.6.2 Presentation Environment
3.7 Are You Ready? A Checklist
Chapter 4: Delivery Dynamics
4.1 Pay Attention to Protocol
4.1.1 Consider Introductions
4.1.2 Recognize VIP’s
4.1.3 Take Care with Attire
4.1.4 Gender Considerations
4.1.5 Age Considerations
4.2 Adapt Your Spoken Message
4.2.1 Learn the Language
4.2.2 Internationalize Your Language
4.2.3 Adapt Your Style and Pace
4.2.4 Use Interpreters Carefully
4.2.5 Use Humour Carefully
4.3 Make the Best of Body Language
4.3.1 Gestures
4.3.2 Body Language and Emotion
4.3.3 Eye Contact
4.3.4 Personal Space
4.3.5 Be Yourself
4.4 Are You Ready? A Checklist
Chapter 5: Impact and After
5.1 Monitor Audience Response
5.1.1 Monitor Visual Feedback
5.1.2 Know What to Expect
5.2 Capitalize on Questions and Answers
5.2.1 Prepare for Questions
5.2.2 Understand That Audience Reaction Can Vary
5.2.3 Encourage Participation
5.2.4 Addressing Questions
5.3 Follow Up After Your Presentation
5.3.1 Advance Your Agenda
5.3.2 Assess Your Performance
5.4 Are You Ready? A Checklist
Chapter 6: Useful Resources
6.1 Websites
6.1.1 Cultural Considerations
6.1.2 Presentations
6.1.3 Technical/Technology Issues
6.2 Books
6.2.1 Cultural Considerations
6.2.2 Presentations
6.3 Audiocasettes
Guide Navigation
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Other Version of this Guide
Download the PDF version of the Guide
"Speaking Globally"
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Last Updated: 2005-08-30
Important Notices