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Professional Occupations in Public Relations and Communications

(5124)
This unit group includes specialists in public relations and communications who develop and implement communication and promotion strategies and information programs, publicize activities and events, and maintain media relations on behalf of businesses, governments and other organizations, and for performers, athletes, writers and other talented individuals. They are employed by consulting firms, corporations, associations, government, social agencies, museums, public interest groups, cultural and other organizations, or they may be self-employed. Agents such as entertainment, literary and sports agents are included in this unit group.

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Employment requirements:
* A university degree or college diploma in public relations, communications, journalism, museology or a discipline related to a particular subject matter is usually required.
* Practioners in public relations may require an APR (Accredited in Public Relations) designation.
 
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Last Updated: 2005-12-05

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