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Tourism Directional Signage System

Where can I get information about purchasing a highway sign to advertise my tourism establishment?

The Tourism Directional Signage program provides the travelling public with directional signage in a concise, visible manner. Any tourism-related business may apply. Establishment categories include accommodations, attractions, eating establishments, recreation, craft/gift shops, automotive, etc.

The Tourism Directional Signage
Signs are 45 cm. (18") high and 210 cm. (7') long. The establishment name, an arrow, the distance in kilometres and a corresponding symbol are displayed in reflective white letters on a blue background. The establishment name portion must not exceed 24 characters, including spaces needed between words. Abbreviations may be unavoidable but assistance will be provided with the wording.

Signs can be installed only on the approach to an intersection where a change in direction is necessary to reach the establishment. No signs can be approved for establishments straight ahead on the same route number. Malls may be signed but individual establishments within the mall are not eligible. No signs can be placed within the expanded boundaries of Charlottetown, Summerside, or the Resort Municipality of Stanley Bridge, Hope River, Bayview, Cavendish and North Rustico. Limitations are placed on the number of signs at each approach to any intersection. Early ordering is advised, ie. February or March.

Fee Schedule
The fees to participate in the Tourism Directional Signage Program are as follows:

  • The fee payable for an application for each new directional sign for a tourism business is.....$160 per sign plus GST.
  • The annual fee payable for the continued erection, display, maintenance or placement of directional signs for a tourism business.....$60 per sign plus GST.
  • The fee payable for a name change of a directional sign(s) for a tourism business is.....$100 per sign plus GST.
Additional information
  • The maximum number of signs per establishment is 4.
  • Payment, including GST must accompany the application. Post-dated cheques are not accepted.
  • Insufficient payment will delay application processing.
  • Cheques are payable to Tourism PEI.
  • The tourism establishment providing accommodations must be licenced before signs will be approved.
  • If requested sign locations are not available, a refund or credit will be issued.
The Tourism PEI Act is online as a PDF document.

Forms

Application to Participate in the PEI Tourism Directional Signage System

Application to Participate in the PEI Tourism Directional Signage System in accordance with section 8 of the P.E.I. "Highway Signage Act"

*Printable version of this form [113 KB PDF File]

Contact

Charlottetown

Access PEI Charlottetown

Shaw Building

Knox, Paul (Tourism Development Officer) Province of PEI

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