Shuttles operated by Transportation Management Associations (TMA) or individual employers can complement and support use of public
transit, especially in underserved areas/times or for particular worksites. In Atlanta, Georgia, one TMA operates a shuttle service
that has an average monthly ridership of 5,550 people, while two other TMAs operated holiday mid-day shuttles that respectively had 959
and 5,475 boardings in December 2001. In 2002, the Atlanta TDM Framework partners reported that 15 employer-sponsored shuttles were
in operation – 12 feeder shuttles that transported individuals from transit stations to the worksite and 3 shuttles that transported
individuals from the worksite to local shopping malls during the midday lunch hours (no travel impacts reported).
Reference
Wauson, Lois et al. FY2002 Atlanta TDM Framework Final Report. Phase Three of the Evaluation of the Effectiveness of Programs
Contained in the “Framework for Cooperation to Reduce Traffic Congestion and Improve Air Quality” prepared by the Center for Transportation
and the Environment for the Georgia Department of Transportation. Atlanta, GA: Center for Transportation and the Environment, 2003.