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Canadian Rural Partnership
Rural Research and Analysis

THINKING ABOUT RURAL CANADA

Presentations

A series of Rural development Think Tanks organized for the Rural Secretariat by Professor Tony Fuller, University of Guelph

November 28, 2001 to May 7, 2002

Main Document

 


Think Tank One

The Assets Approach to Valuing Rural Ontario

Ontario Rural Dialogue 2001 Partners for valuing Rural Ontario:

  • The Rural Team Ontario (Rural Secretariat)
  • The Ontario Rural Council (TORC)
  • The University of Guelph

Contributing Partners:

  • Ontario Agriculture Training Institute
  • PeoplEnergy (Jan Saunders)
  • Ontario Ministry of Agriculture, Food and Rural Affairs

What are Rural Assets?

"An ASSET is something that we all value and which we want to sustain and build upon for the future"

Assets are:

  • Supported by Resources
  • Diminished by Threats
  • And built up by Strategic Actions

Conceptualizing Rural Assets: the Asset Wheel

Rural assets include things such as:

  • Services (policing, municipal, health, education, training, etc.);
  • Built (roads, sewage and water, telecommunications, etc.);
  • Natural assets (clean air, water, land, trees, open spaces, etc.);
  • Social assets (community, security/safety, good for kids, peaceful, etc.); and
  • Economic assets (diversified jobs, programs for economic development, job training opportunities, agriculture, etc.).

The Asset Profile of Rural Ontario

A survey done within Ontario indicated that health, water, agriculture and family farm and education and training where amongst the highest rated assets. The assets where also rated based on different groups: men versus women, Native Canadians and youth groups, which valued community involvement as being the most important asset.

The Asset Wheel: Key Assets by Sector

  • Services - health, education, training
  • Built - roads, telecommunications
  • Natural assets - water, open spaces
  • Social assets - community
  • Economic assets - diversified jobs, agriculture

The Assets Approach: Summary

Positive:  It values rural
Total Picture:  It joins the pieces
Political:  It creates "common cause"
Comparative: It helps us to see what we have compared to other places, for example, urban Canada.

There are at least two (2) ways to use this valuable idea:

  • Policy Level = Asset Analysis (unpacking)
  • Community Level = Asset Building

Unpacking an asset includes taking into account its contributions to the community: jobs for example contributes positively to the production capacity, infrastructure, health, education and training, social, etc.

Informing the Rural Policy Debate

  • Are these the "real" assets? (What about all Canadian citizens?)
  • Jurisdiction: Who looks after the Assets? (Public and private property rights; access to resources)
  • How much of the Asset does "Rural" have? (Measurement)

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Think Tank Two

SUSTAINABLE LIVELIHOODS IN RURAL CANADA
TOWARDS AN INTERACTIVE POLICY FRAMEWORK
NARESH C SINGH

THE EXISTING POLICY CONTEXT

  • What are Canada's national rural development policy goals and objectives
  • How different are these at the provincial levels and what are the inter-relationships?
  • How do they translate at the municipal and community levels?
  • What are the sources of rural policy? Who are the key actors? How can they be influenced?
  • How is policy performance measured?
  • What are the measurement indicators and criteria: rural-urban-rural migration rates? Rural poverty trends absolute/relative to urban? Vulnerability indices? Ecosystem integrity? Popular participation in civil society groups, in political processes? Levels of trust? Shared vision and values? Systems behaviour?

THE SUSTAINABLE LIVELIHOODS APPROACH

  • Assets versus Needs
  • Self- Empowerment
  • Visioning (in measurement terms)
  • Local Action
  • Outside Action

SUSTAINABILITY CRITERIA

  • Capacity to cope with and recover from shocks and stresses (adaptive capacity)
  • Economic efficacy
  • Social (including gender) equity
  • Ecological integrity

ACTION

  • POLICY: macro-meso-micro linkages, policy processes, policy content
  • GOVERNANCE: bottom-up/top-down interactions, horizontal institutional interactions e.g. local government-civil society interactions, local level authority, capacity etc (decentralization issues)
  • TECHNOLOGY: farming, biotech information and communication, energy, transport
  • INVESTMENT: finance, rural credit, domestic and foreign investment, markets domestic and international

ADDED VALUE

  • An interactive evolutionary systems approach
  • Participatory: putting local priorities first within national policy context
  • Flexibility to begin in a given sector and grow cross-sectorally
  • Scope to centrally integrate sustainability and gender equity issues
  • Negotiated solutions: indicators, policies, vision

APPLICATION TO AN ADVANCED ECONOMY: THE CONTINUOUS ASSET TRANSFORMATION ENGINE: (CATE)

  • Assets: Natural, Physical, Human, Social
  • Transformation to: Livelihood capital to livelihood flows (income, services, etc.).
  • Transformation mechanisms include:
  • Value creation chains
  • Value added communities (VAC) - networks external to brand-owning, companies, interfacing the entire length of the supply - demand chain
  • Brand owning companies focusing on Business-to-Business, Business-to-Client and Business-to-Business-to-Client e-business relationships

VALUE ADDING COMMUNITIES (VACS)

  • VACS include producers, traders, contractors, consumers, etc. and they provide a central platform for:
  • Transaction automation
  • Information aggregation
  • Improved market liquidity
  • Extended market reach
  • Reduced product, process, and sales costs

LINKS TO COMPLEX ADAPTIVE SYSTEMS

  • Large networks will begin to - exhibit some degree of intelligence - through capacities for recognizing patterns; self-organizing behavior; morphing to more efficient models.
  • This system can then be studied in dynamic interaction with natural systems for policy and management purposes.

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Think Tank four

Getting Around (or not) in Rural Canada
Presented by:
Tony Fuller Todd Gordon Marni Herold Kathy Kaye

Why Getting Around is Important

In the short-distance society (urban) the focus of activity centripetal: there is a high overlap of community systems.

In the open society (rural), interactions for work, education, pleasure are more diverse and imply the option of high personal mobility: the community systems are non-coherent.

The Transportation Disadvantaged: Rural Youth and Mobility

Young people in rural areas are disadvantaged in terms of access to transportation

  • From the Literature:
    • Urban bias in provision and delivery of services
    • Reliance on the personal automobile
    • Unique transportation needs for rural youth

Selected Findings on Rural Youth Mobility Issues

  • Main transportation limitations for youth
    • Gas too expensive
    • No public transportation
    • Limited access to rides
    • Graduated License System
  • Typical modes of transportation
    • Drive
    • Get a ride
    • Parents drive
    • Mobility and Employment for youth

Solutions by Youth and Policy Implications

  • Changes to Graduated License System (G.L.S)
  • Support for car-pooling/alternative modes of transportation
  • Deregulate school bus limitations

The Transportation Disadvantaged: Elderly and Disabled

There is an increased reliance on the automobile which can cause confusion and increased travel: these in turn create higher costs for being mobile

What Is Happening at the Community Level?

  • Continuous debate over division of responsibility
  • Public, Private, Not-for-Profits
  • Local projects are low key
  • Needs of travelers exceed boundaries of any one group (Arena Society)

The Transportation Disadvantaged: Rural Roads, Increased Economic Activity and Increased Road Use

  • Agricultural activities
  • Rural manufacturing
  • Tourism and recreation
  • Commuting

Increased importance of rural roads increases diversification of the rural economy.

Attitudes, Perceptions & Outlook

  • Municipal:
    • Pessimistic Outlook
  • Public:
    • Preoccupied with health and education
  • Limited awareness of broader rural road issues

The Community Transportation Action Program (C.T.A.P.), Ontario

Partnerships for transportation service improvement includes Provincial Ministries and Local Partners

Findings

  • Community:
    • 3 models of Response
    • Coordination
  • Government:
    • Slow
    • Narrow / rigid
    • Inconsistent
  • Conclusion:
    • CTAP was well designed but under-resourced

General Observations from Four Rural Transportation Reports 1999-2001

  • Transportation Disadvantaged People
    • There has been very little improvement in the experience of those without direct access to automotive transport in the more than 30 years since the issue of transportation disadvantage first came to light
  • There is an apparent contradiction of trends that contributes to this lack of improvement
    • Centralization of federal and provincial services in ongoing while decentralization of municipal responsibilities is also prevalent.
    • Both trends tend to disadvantage those young and older/disabled Canadians without direct access to automotive transport
  • One of the reasons reported by young people as to why youth leave rural areas is that they feel "they can't get around."
  • Rural roads are becoming increasingly important to the maintenance of the rural economy as railroads decline and business start-ups increase across many rural landscapes. Farm economies, rural tourism and resource industries are particularly dependent on rural roads in Canada.
    • Investment in rural roads has not kept pace with the importance of the rural economy
  • Rural transportation programs that co-ordinate and mobilize existing resources at the local level are inexpensive but not easy to run.
  • Multi-stakeholder partnerships, both horizontal and vertical, are at the heart of successful efforts to improve transportation provision.

"Rural transportation is Canada's forgotten issue"

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Think Tank five

Multifunctional Agriculture and EU Policy Presentation

The concept of Multifunctional Agriculture (MFA) has recently come to the forefront of political debates concerning the rationale for agricultural support in Europe in the context of the new Trade Round. Thus the Conclusions of the Agriculture Council on 20 and 21 November 2000 on the European Community (EC) comprehensive negotiating proposal stated that:

"The reform process which was agreed in the Uruguay Round also aimed at a balance between trade concerns - market access, export competition, domestic support - and non-trade concerns, which reflect important societal goals. The EC believe that further liberalization and expansion of trade for agricultural products are an important contribution to sustained and continued economic growth, in both developed and developing countries. The EC believe that in order to achieve these goals, it is vital to muster strong public support, which can only be achieved if other concerns are met, in particular the multifunctional role of agriculture, which covers the protection of the environment and the sustained vitality of rural communities, food safety and other consumer concerns including animal welfare."

A key element in the EU negotiating position revolves around non-Trade concerns, specifically the social and environmental role of agriculture in rural areas, about which the Council had this to say:

"The specific role of agriculture as a provider of public goods should be recognized. This is all the more important in order to muster public support to the process of further liberalization of trade in agricultural products. In this context, the multifunctional role of agriculture, which, in both developed and developing countries, includes its contribution to sustainable development, the protection of environment, the sustained vitality of rural areas and poverty alleviation should be recognized."

The EC proposes that measures that aim at promoting or protecting the environment, the sustainable vitality of rural areas and poverty alleviation should also be provided for in the Agreement on Agriculture. It states that "such measures should be well targeted, transparent, and implemented in no more than minimally trade-distorting ways" [Council of the EU, 2000].

The purpose of citing these two extracts is to demonstrate the fact that Multifunctionality is being constructed in EU policy circles as an agricultural concept - and it is through agriculture that the rural development impacts are seen to arise. This is also the view of the OECD Agricultural Ministers:

"The Ministerial Communiqué (OECD, 1998a) recognises that beyond its primary function of supplying food and fiber, agricultural activity can also shape the landscape, provide environmental benefits such as land conservation, the sustainable management of renewable natural resources and the preservation of biodiversity, and contribute to the socio-economic viability of many rural areas". (OECD, 2001)

Nevertheless, in the same report it is clear that the OECD accepts a wider definition of multifunctionality which recognizes that it may be a characteristic of any economic activity:

"Multifunctionality refers to the fact that an economic activity may have multiple outputs and, by virtue of this, may contribute to several societal objectives at once. Multifunctionality is thus an activity-oriented concept that refers to specific properties of the production process and its multiple outputs." [OECD 2001]

More recently, the Ministerial meeting of the WTO Millennium Round confirmed:

"the commitment to negotiate on market access, domestic support and all forms of export subsidies, but without prejudice to the final outcome, while clearly acknowledging the multifunctional nature of this sector …"

( http://trade-info.cec.eu.int/europa/2001newround/index_en.php )

It is thus clear that the EU wishes to continue the steady shift from agricultural commodity support to agri-environment type payments which 'reward' farmers for multifunctionality, in particular the public goods related functions which it is claimed they undertake. On this basis they, and no doubt other countries, will justify the continuation of inflated subsidies to farmers. There are plenty of economists willing to help them to do this, suggesting how to "measure" the value of public goods produced, and suggesting how such payments might actually be made (i.e. Mahe et al, 2001).

There are however, several major problems with the approach. In the first place, it is clear that many relevant public goods in rural areas are not 'produced' by farming or agricultural activity at all - indeed, many are either produced by collective community efforts, or are a "gift of nature", for example in the form of mountains and coastline. Yet others are produced by foresters, by non-government organizations, and by public bodies and agencies caring for natural parks, etc. There is indeed an argument that where group A (a rural community) produces public goods which benefit group B (say, urban tourists) the latter should compensate the former, but it is not nowadays tenable to argue that even the majority of A in most rural areas are farmers. Secondly, in Zimmerman's words "natural resources are not given, but made", and this also applies to the public goods functions of many economic activities in rural areas that are linked with 'the environment", "amenities", "landscapes", etc. A forest of the same character cannot have the same value in Southern Germany as they have in Central Italy - there are important cultural differences concerning what is, or is not, valued; equally, such public goods clearly have different value for different people within a society, especially perhaps rich and poor(1). Even if these problems could be made to disappear, there remain overwhelming methodological problems in, for example, contingent valuation. It is to say the least absurd to suggest that this is an area where "one size can be made to fit all", and, further, that there is some agreed "scientific" method of unambiguously determining the relevant values. As if these obstacles were not enough, there is a further issue posed by the fact that economic activities also produce some negative externalities - in the case of agriculture, water and air pollution, harmful impacts on biodiversity and the landscape. These are seldom mentioned in this debate, but presumably a sectoral scheme designed to maximize the output of "public goods" and minimize the production of "public bads" should deal with both sides of the equation.

When considering the multiple functions of economic activities it is necessary to look at both the supply and demand sides - production and use, if you like. From a rural development point of view, I have argued for some time that 'intangible' assets, many of which have the character of public goods, are forming an increasingly important element in new economic activities in rural areas, and hence in the competitiveness of different rural areas(2). The OECD, among others, focuses on one sub-set of these intangibles, which they call "amenities". It is however very important to broaden our understanding of intangibles beyond amenities. From our recent work on the Dynamics of Rural Areas it is clear that these certainly include less tangible dimensions of natural resources and landscapes as well as human resources, but they also include culture and community, institutional performance, networks, and quality of life (Bryden et al, 2001b). Sometimes, some or all of these are bundled into "Social Capital", a term which I generally avoid using as it contains so many different attributes. However, it is a critical question how these intangibles are 'produced', and then transformed into economic activity by small enterprises (mainly), non-government organizations, other bodies and individuals.

Equally, it is important to examine how demand for such intangibles arises and how this process relates to the supply side. Since we are usually dealing with public goods, there is no "market" through which such interaction can be negotiated, leading to a "market-clearing" solution that balances supply and demand. So we are very much dealing with social and political processes when we ask this question.

Let me now turn back to the specific case of farming, recognizing that farming is one rural sector which often has several "functions", both intended and unintended, other than their primary function of producing food and raw materials. These functions may or may not be "tradable" in the sense of providing the producer with a monetary return. An example of a tradable function would be the provision of wage labour to other sectors of the economy, that is, the off-farm component of "pluriactivity". "Non-tradable" functions, or outputs, are generally public or quasi-public goods and typically concern the production of "environmental" goods such as rural landscapes or bio-diversity as by-products or joint-products from commercial activities. The same goods can of course be a key asset in the development of rural tourism or in marketing other local products.

Whilst it is relatively easy to assess the importance and implications of tradable outputs for local rural economies, it is much more difficult to assess the impact of non-tradables. This is not only because the value of such non-tradables vary from place to place as a result of cultural and other differences, but the extent to which commercial or other economic activities has grown around them also varies according to a range of contextual and other factors. Recent research has demonstrated the significance of non-tradables for local rural development through the commercial activities that are indirectly linked with them [Post & Terluin, 2000 and Bryden et al 2001b]. The most obvious examples are rural tourism and recreational activities, both of which have had income elasticity's of demand greater than unity in the past twenty years or so. However, these research projects clearly showed that even where there appear to be very similar non-tradables produced by farming, the extent to which these are indirectly commercialized varies widely between different rural areas. The reasons for this are likely to include varying institutional, knowledge and financial capacities, differing local priorities and perceptions of opportunities, and uneven entrepreneurial activity and capacities, among others [Bryden et al, 2001b].

Schematic Representation of Relations between Farm Households, Multifunctionality, and Rural Development [developed from Knickel & Renting, 2000].

The four key research questions are:

  1. What is the relative importance of the various traded and non-traded outputs of agriculture in different rural contexts?
  2. How important are the traded and non-traded outputs and resources of farm households as inputs in the production of other goods and services (especially tourism, recreation and related industries) in the local economy?
  3. What is the local economic impact of these non-traded and traded outputs?
  4. How is the local supply of, and demand for, traded and non-traded outputs of agriculture in the local area being transformed over time, and what are the key factors influencing this, including policies?

Important subsidiary research questions are:

  1. How is demand for traded and non-traded outputs expressed and realised through commercial enterprises in the area?
  2. What agrarian practices and land use changes have negative effects, and which have positive effects, on the local enterprises which are commercializing both traded and non-traded outputs?
  3. What are the main causes of, and influences on, these agrarian practices and land use changes, including policy influences?
  4. What are the trade-offs / complementarities between the production of different tradeable and non-tradeable outputs at the farm level?
  5. What can be said in general about the inter-relationships between MFA and rural development across different rural contexts, and what is particular to specific types of rural area or MFA, or single areas?
  6. What can be said about differences between existing EU member States and the CEEC's, and between these and "third countries" which share an interest in the topic, especially trading partners like Canada, the USA, Australia and New Zealand in terms of the evolution of MFA supply and demand and the impact of policies?

A comparative approach using study areas would be needed to answer such questions, and this has yet to be undertaken. One might ask then, on what "evidence-base" a central policy relating to Multifunctional Agriculture might rest, either in Europe or anywhere else?

I will, however, speculate about some answers to these questions on the basis of my experience of undertaking major comparative studies, especially those on farm household pluri-activity in the 1980's and 1990's and, recently, on the Dynamics of Rural Areas. Briefly, I believe what we would find would be:

  1. Different farms and farm households in different types of rural area, "perform" very different "functions" which have quite different implications for non-agricultural rural development in local rural economies;
  2. The value of any particular function varies between different rural areas;
  3. The transformation of any particular (amount and/or combination of) "supply" of public goods varies as between different rural areas, even micro-regions;
  4. Policies designed to produce such "public goods" (or rather, a limited set of them) designed at EU or national levels (in many cases, even at regional levels) - as through Agri-Envrionmental schemes - will fail to hit the target in particular localities because they will be unable to address the particular conditions of supply and demand. Nor will they be able to deal with the many other conditions which determine that supply and demand, and the inter-relationships between them, in particular localities.

It is because I believe that these are inevitable consequences of what might be called the "agro-environmental approach to rural development policy" that I argue for the inclusion of agri-environment and any other policies concerning the public goods/ intangibles which affect rural development prospects of real places within a place-based, integrated, rural development policy framework. Only then can we be sure (a) that the public goods which are actually needed in the local economy are actually produced, and (b) that these relevant public goods will be transformed into appropriate local economic activity. 

Closing Remarks 

I believe that the current tendency of the EU (and, if to a lesser extent, the OECD, not to mention the USA), to look to an "agri-environmental rural development policy" as the way forward is a result to the success of the farmers and environmental lobbies, and the failure of rural people and communities in general to produce an equivalent "voice" in centralized policy-making circles. Farmers do not want to lose what they see as "their money", currently the (Common Agricultural Policy) CAP or the FAIR Act in the USA. This is disguised as "multifunctional agriculture", and given concrete expression in the contents of the so-called "green box" of the Uruguay Round Agreement. It is not at all what rural people, and rural communities, want to see!

There is of course a case for rewarding those who somehow produce public goods, just as there is a case for penalizing those who produce "public bads". As I have argued, such people are not confined to the farming community. I have also argued that the business of encouraging the production of public goods, and transforming these into rural development, is not simply or even mainly an agricultural question. Finally, tendencies in Governance necessarily mean that such top-down and sectoral approaches are doomed as a future mechanism. Sooner or later, such things will come to be recognized as a necessary part of the integrated and "place-based" rural policy framework, which rural people want, and nations need, for the future.


1 A common, if usually implicit, result of contingent valuation studies of environmental assets.

2 See Dawe & Bryden (1998) and Bryden & Hart (2001).

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Think Tank six

PRESENTATION - David Douglas (University of Guelph)

Mr. Douglas acknowledged the many views of "community" and placed emphasis on the "values" base of the concept.

  1. Two values dominate the discourse: What matters and Who matters?
  2. Community Development (CD) planning is about People, Spaces and Places.
  3. The concept of CD may be posed as dichotomies: process/product; policy/program; and popularism/professionalism.
  4. Community development as a process: Appropriate "fit", Integrated, Desirable/feasible balance, Strategic, Accountable, Inclusive, Participatory, Enabling (facilitating; empowering through doing), Decentralized, Sustainable, Developmental and Evaluative (efficient, effective, equitable).
  5. Perspective is one of a community system balancing social, economic and environmental goals
  6. Key elements of the community planning process (4 "A"s):
    • Agents
    • Activities
    • Agendas
    • Arenas (where decisions are made)
  7. Capacity is the ability:
    • To recognize the available choices;
    • To ascertain the feasibility of making particular choices;
    • To determine the costs, benefits and risks associated with choices;
    • To marshal resources to make a choice and implement a decision;
    • To manage the decision-making and decision-taking process;
    • To manage the consequences of the choices made.

Discussion

  • Can abilities be instilled/learned or are they innate?
  • Government programs mainly focus on the individual not on communities or groups.
  • Who takes the responsibility for CED or CCB, and is it a question of leadership?

Towards Core competencies:

  • Knowledge, insight and understanding.
  • Attention, appreciation and persuasion
  • Investing in the accumulation of social capital
  • Institutional development
  • The "learning community" - action, experiential, praxis, celebration.
  • Plan to plan - manage the planning.

Knowledge:

  • What do we need to know?

Experiential-based component:

  • decoding experience

Skills base:

  • The know-how.

Personal:

  • Who are you and what moves you?

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Date Modified: 2004-09-14