Evaluation of the Quit4Life Youth Cessation Demonstration Project

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July 2004

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Table of Contents

• I Background
• II Evaluation Framework and Methods
  • Purpose
  • Evaluation Framework
  • Evaluation Questions
  • Method
    • Participatory approach
    • Data collection tools
    • Data collection and analysis
• III Overview of the Pilot Project
• IV Evaluation Findings
  • Was The Quit4Life Group Program Implemented As Anticipated?
    • Overall approach: group program or active community outreach program
    • Facilitators
    • Organization of the programs
  • Group coordination
  • Program materials
  • Program concept and flow
  • Program content
  • Program evaluation tasks
  • Contextual issues in program implementation
  • Did The Program Reach The Intended Target Group?
    • Demographic composition
    • Smoking Characteristics
    • Students' smoking environment
    • Conclusion: Was the intended target group reached?
  •  How Satisfied Were Participants With The Program?
    • Organizational aspects of the program
    • Satisfaction with specific program aspects
    • What students remembered best about the Q4L program
    • Satisfaction with the program materials
    • Recommending Q4L to a friend
    • Conclusion: How Satisfied Were Participants With The Program?
  • How Effective Is Q4L In Promoting Youth Cessation?
    • Did youth who participated in Q4L cut down or quit?
    • Do youth who participate in Q4L increase their number of quit attempts?
    • Do youth who participate in Q4L increase their motivation to quit?
  • Suggestions: How Can The Program Be Improved?
    • Organizational aspects of the program
    • Facilitator role
    • Program concept
    • Program Content
    • Program materials