Research
Research Study on the
Use of Health Canada's "Using Food Labels to Choose Foods for Healthy
Eating"
The purpose of this research was to evaluate how health professionals,
who work with the public, used Health Canada's Food Label booklet.
Nutrition Label Message
Testing
A first step towards development of label messages was focus groups with
consumers on initial ideas. This report presents findings from 9 focus
groups with consumers conducted early in the message development phase.
Nutrition
Label Message Testing - Intermediaries
Also, as part of first steps in development of label messages was focus
groups with intermediaries on initial ideas of concepts for communication.
This report summarizes the findings of 5 focus groups with intermediaries
conducted early in the message development phase.
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