Policies & Guidance Documents

• Consumer Advertising Guidelines for Marketed Health Products (for Nonprescription Drugs including Natural Health Products)
  Date: 2006-10-18
• Notice of Intent - Health Canada is Making Changes to the Consumer Advertising Preclearance System for Nonprescription Drugs and Natural Health Products
  Date: 2006-08-09
• Therapeutic Comparative Advertising: Directive and Guidance Document
  Date: 2001-04-06
• Advertising Standards Canada and Health Canada's Roles and Consultation Related to Advertising Review and Complaint Adjudication
  Date: 2001-01-22
• The Distinction Between Advertising and Other Activities
  Date: 2000-11-03
• Advertising Campaigns of Branded and Un-branded Messages
  Date: 2000-11-01
• Principles for Claims Relating to Comparison of Non-therapeutic Aspects of Non-prescription Drug Products
  Date: 1998-11-09
• PAAB and Health Canada's Roles and Consultation Related to Advertising Review
  Date: 1996-02-05
• Health Products and Food Branch Inspectorate Enforcement Activities