Tableau 25B - Pondéré - Résumé de la part et de la distribution des publicités sur le tabac dans les PDV - Tous les points de vente
Région |
Affichettes d'étagère |
Présentoirs de comptoir |
Autres |
% Dist. |
Part |
Moy. |
% Dist. |
Part |
Moy. |
% Dist. |
Part |
Moy. |
NATIONAUX |
36.8% |
22.4% |
2.0 |
48.1% |
33.1% |
2.3 |
14.1% |
9.9% |
2.3 |
ST. JOHN'S
(T.-N.-L.) |
84.2% |
75.7% |
2.2 |
0.8% |
0.6% |
2.0 |
1.6% |
4.5% |
7.0 |
CHARLOTTETOWN
(Î.-P.-É.) |
58.6% |
54.2% |
1.3 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
NOUVEAU-BRUNSWICK |
67.8% |
53.2% |
1.9 |
8.7% |
5.1% |
1.4 |
10.4% |
4.7% |
1.1 |
BATHURST |
7.5% |
4.2% |
1.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
FREDERICTON |
57.5% |
46.9% |
1.9 |
37.2% |
21.0% |
1.3 |
0.0% |
0.0% |
0.0 |
MONCTON |
37.1% |
35.3% |
1.3 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
SAINT JOHN |
95.6% |
64.9% |
1.9 |
1.4% |
1.0% |
2.0 |
20.6% |
7.7% |
1.1 |
NOUVELLE-ÉCOSSE |
37.1% |
29.0% |
1.4 |
16.7% |
26.2% |
2.8 |
9.0% |
5.3% |
1.0 |
HALIFAX |
42.3% |
34.1% |
1.5 |
27.5% |
42.2% |
2.8 |
0.7% |
0.7% |
2.0 |
SYDNEY |
29.0% |
20.6% |
1.2 |
0.0% |
0.0% |
0.0 |
21.9% |
12.8% |
1.0 |
QUÉBEC |
11.2% |
3.1% |
1.1 |
65.1% |
35.7% |
2.1 |
14.7% |
9.6% |
2.5 |
CHICOUTIMI
JONQUIÈRE |
0.0% |
0.0% |
0.0 |
97.1% |
50.8% |
2.6 |
0.0% |
0.0% |
0.0 |
MONTRÉAL |
14.1% |
5.4% |
1.0 |
67.0% |
34.0% |
1.4 |
18.8% |
14.3% |
2.1 |
QUÉBEC |
8.4% |
1.4% |
1.2 |
43.6% |
32.5% |
5.4 |
10.0% |
7.0% |
5.1 |
SHERBROOKE |
0.0% |
0.0% |
0.0 |
92.5% |
67.9% |
1.5 |
0.0% |
0.0% |
0.0 |
ONTARIO |
34.8% |
19.2% |
1.6 |
48.1% |
26.5% |
1.6 |
26.7% |
20.6% |
2.3 |
KINGSTON |
19.3% |
26.3% |
3.3 |
0.0% |
0.0% |
0.0 |
11.2% |
20.7% |
4.5 |
OTTAWA |
25.0% |
19.4% |
2.4 |
23.4% |
11.8% |
1.6 |
52.5% |
31.5% |
1.9 |
ST. CATHARINES |
7.1% |
4.5% |
1.0 |
77.3% |
67.3% |
1.4 |
7.1% |
13.4% |
3.0 |
SUDBURY |
34.4% |
16.3% |
1.4 |
84.5% |
77.4% |
2.7 |
3.4% |
2.3% |
2.0 |
THUNDER BAY |
0.0% |
0.0% |
0.0 |
94.5% |
92.7% |
1.7 |
0.0% |
0.0% |
0.0 |
TORONTO |
41.5% |
18.1% |
1.3 |
52.4% |
26.3% |
1.5 |
19.7% |
16.6% |
2.5 |
WINDSOR |
41.7% |
37.2% |
3.3 |
31.5% |
10.5% |
1.2 |
80.0% |
49.6% |
2.3 |
MANITOBA |
36.2% |
34.0% |
8.0 |
62.2% |
43.4% |
5.9 |
1.5% |
0.7% |
4.0 |
BRANDON |
98.0% |
38.4% |
9.9 |
80.0% |
40.5% |
12.9 |
0.0% |
0.0% |
0.0 |
WINNIPEG |
11.3% |
7.4% |
1.1 |
55.1% |
60.8% |
1.8 |
2.1% |
4.9% |
4.0 |
SASKATCHEWAN |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
REGINA |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
SASKATOON |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
ALBERTA |
53.1% |
30.9% |
1.9 |
66.9% |
49.9% |
2.4 |
8.0% |
5.3% |
2.2 |
CALGARY |
60.9% |
32.7% |
1.8 |
68.1% |
53.0% |
2.6 |
3.1% |
2.7% |
2.9 |
EDMONTON |
24.1% |
12.2% |
1.4 |
63.6% |
46.9% |
2.0 |
19.5% |
14.4% |
2.0 |
MEDICINE HAT |
73.1% |
66.9% |
1.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
RED DEER |
92.1% |
54.3% |
2.9 |
82.0% |
43.9% |
2.6 |
3.8% |
0.8% |
1.0 |
COLOMBIE-BRITANNIQUE |
39.5% |
34.0% |
2.9 |
44.6% |
43.7% |
3.3 |
14.8% |
9.3% |
2.1 |
KELOWNA |
47.7% |
48.1% |
3.9 |
65.2% |
43.3% |
2.6 |
0.0% |
0.0% |
0.0 |
CAMPBELL
RIVER
COURTENAY |
73.6% |
72.4% |
2.2 |
17.9% |
8.1% |
1.0 |
38.8% |
19.6% |
1.1 |
VANCOUVER RMR |
34.2% |
28.8% |
2.9 |
45.3% |
46.7% |
3.6 |
13.7% |
9.8% |
2.5 |
VANCOUVER 1 |
65.9% |
50.9% |
2.0 |
35.7% |
33.4% |
2.4 |
21.3% |
15.0% |
1.8 |
VANCOUVER 2 |
15.1% |
8.2% |
1.0 |
21.0% |
16.3% |
1.4 |
14.4% |
7.8% |
1.0 |
VANCOUVER 3 |
24.5% |
30.2% |
5.1 |
55.0% |
41.5% |
3.2 |
8.3% |
11.4% |
5.8 |
VANCOUVER 4 |
8.6% |
10.2% |
6.3 |
69.1% |
83.1% |
6.4 |
10.0% |
1.9% |
1.0 |
Vancouver 1 : Vancouver, Richmond
Vancouver 2 : Burnaby,
Coquitlam, Port Moody, Port Coquitlam, Maple Ridge, Whonnock, Pitt Meadows,
New Westminster
Vancouver 3 : Delta,
Surrey, Langley, North Delta, White Rock
Vancouver 4 : North
Vancouver, West Vancouver
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