Tableau A-3 - Pondéré - Indicateurs
de publicité sur le tabac aux points de vente - 2005 - Pharmacies
Tableau A - 3 |
Total |
Papillons publicitaires |
Affichettes d'étagère |
Affiches |
Présentoirs de comptoir |
Autres |
Région |
% Dist |
Moy |
% Dist |
% |
Moy |
% Dist |
% |
Moy |
% Dist |
% |
Moy |
% Dist |
% |
Moy |
% Dist |
% |
Moy |
NATIONAUX |
11.7% |
4.6 |
17.3% |
12.8% |
3.4 |
63.0% |
36.8% |
2.7 |
11.1% |
4.4% |
1.8 |
44.2% |
37.6% |
3.9 |
14.3% |
8.4% |
2.7 |
ST. JOHN'S (T.-N.-L.) |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
CHARLOTTETOWN (Î.-P.-É.) |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
NOUVEAU-BRUNSWICK |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
BATHURST |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
FREDERICTON |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
MONCTON |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SAINT JOHN |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
NOUVELLE-ÉCOSSE |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
HALIFAX |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SYDNEY |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
QUÉBEC |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
CHICOUTIMI
JONQUIÈRE |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
MONTRÉAL |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
QUÉBEC |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SHERBROOKE |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
ONTARIO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
KINGSTON |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
OTTAWA |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
ST. CATHARINES |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SUDBURY |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
THUNDER BAY |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
TORONTO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
WINDSOR |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
SO |
MANITOBA |
6.8% |
26.0 |
100.0% |
23.1% |
6.0 |
100.0% |
30.8% |
8.0 |
0.0% |
0.0% |
0.0 |
100.0% |
46.2% |
12.0 |
0.0% |
0.0% |
0.0 |
BRANDON |
100.0% |
26.0 |
100.0% |
23.1% |
6.0 |
100.0% |
30.8% |
8.0 |
0.0% |
0.0% |
0.0 |
100.0% |
46.2% |
12.0 |
0.0% |
0.0% |
0.0 |
WINNIPEG |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
SASKATCHEWAN |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
REGINA |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
SASKATOON |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
ALBERTA |
23.3% |
2.7 |
9.9% |
3.6% |
1.0 |
63.7% |
43.8% |
1.9 |
13.4% |
8.6% |
1.8 |
49.3% |
37.9% |
2.1 |
13.1% |
6.0% |
1.3 |
CALGARY |
27.5% |
3.0 |
14.3% |
4.8% |
1.0 |
78.6% |
45.2% |
1.7 |
7.1% |
4.8% |
2.0 |
57.1% |
45.2% |
2.4 |
0.0% |
0.0% |
0.0 |
EDMONTON |
12.7% |
2.0 |
0.0% |
0.0% |
0.0 |
12.5% |
6.3% |
1.0 |
37.5% |
31.3% |
1.7 |
37.5% |
31.3% |
1.7 |
50.0% |
31.3% |
1.3 |
MEDICINE HAT |
23.1% |
1.0 |
0.0% |
0.0% |
0.0 |
100.0% |
100.0% |
1.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
RED DEER |
100.0% |
3.4 |
14.3% |
4.2% |
1.0 |
85.7% |
66.7% |
2.7 |
0.0% |
0.0% |
0.0 |
57.1% |
29.2% |
1.8 |
0.0% |
0.0% |
0.0 |
COLOMBIE-BRITANNIQUE |
9.4% |
2.4 |
10.2% |
4.3% |
1.0 |
48.3% |
36.2% |
1.8 |
8.4% |
7.0% |
2.0 |
10.2% |
4.3% |
1.0 |
22.9% |
48.2% |
5.0 |
KELOWNA |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
CAMPBELL
RIVER
COURTENAY |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
VANCOUVER RMR |
10.6% |
2.4 |
10.2% |
4.3% |
1.0 |
48.3% |
36.2% |
1.8 |
8.4% |
7.0% |
2.0 |
10.2% |
4.3% |
1.0 |
22.9% |
48.2% |
5.0 |
VANCOUVER 1 |
12.1% |
1.8 |
0.0% |
0.0% |
0.0 |
75.0% |
85.7% |
2.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
25.0% |
14.3% |
1.0 |
VANCOUVER 2 |
4.2% |
2.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
100.0% |
100.0% |
2.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
VANCOUVER 3 |
16.7% |
3.3 |
25.0% |
7.7% |
1.0 |
25.0% |
7.7% |
1.0 |
0.0% |
0.0% |
0.0 |
25.0% |
7.7% |
1.0 |
25.0% |
76.9% |
10.0 |
VANCOUVER 4 |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
0.0% |
0.0% |
0.0 |
SO indique que la
catégorie de commerce n'est pas représenté dans la région respective.
% Dist. = Pourcentage de
magasins (basé sur les estimations pondérées) qui affichent ce type de
publicité.
Moy. = Nombre moyen de
publicités dans tous les magasins qui affichent ce type de publicité.
% = Part pondérée du
total de publicités, c'est-à-dire le pourcentage de toutes les publicités
représentées par chaque type de publicité.
Vancouver 1 : Vancouver, Richmond
Vancouver 2 : Burnaby,
Coquitlam, Port Moody, Port Coquitlam, Maple Ridge, Whonnock, Pitt Meadows,
New Westminster
Vancouver 3 : Delta,
Surrey, Langley, North Delta, White Rock
Vancouver 4 : North
Vancouver, West Vancouver
Retour
|