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Personalisation in presentation services: A report commissioned by JISC
From the report: "The report concludes that personalisation is effective and feasible in situations where data is controlled and where there is a clear rationale or business case. It identifies several impediments to using personalisation with uncontrolled data, including immature technology and lack of metadata." See also .pdf version: http://www.therightplace.plus.com/jp/jp-study-15.pdf
Editor/Author	Nicky Ferguson, Seb Schmoller, Neil Smith
Organization/Publisher	Joint Information Systems Committee (JISC) [UK]
Date of Publication	August 4, 2004
Submitted by	CHIN/RCIP
Date Submitted	August 25, 2004
Topic	Web Site Development
Link to Web site
http://www.therightplace.plus.com/jp/