| Canadian Mountain Holidays receives UNWTO e-Tourism Climate Change Award | |
| November 8, 2007 | |
| Winners of the inaugural Canadian e-Tourism Awards were announced at a reception hosted by the Canadian e-Tourism Council at Vancouver's Science World on Thursday evening (November 8, 2007). The UNWTO e-Tourism Climate Change Award, sponsored by Microsoft, was presented to Canadian Mountian Holidays. This first-ever award (and a prestigious "first" for Canada) is described by the UNWTO (World Tourism Organization) as an award for increasing awareness for climate change and its solutions through web-based tools which highlight destinations offering more climate-friendly tourism choices, triggering "innovative responses to tourists' consumption behaviour." In other categories, Platinum Award winners were announced as follows (sponsor in brackets): Best Tourism Website: Nahanni River Adventures (Air Canada); Best Tourism Campaign: Travel Alberta (Fairmont Hotels & Resorts); Best Tourism Innovation: IcebergFinder.com (Marriott Hotels and Resorts Canada); Best Traveller Photo: Diane Slaunwhite (Delta Hotels); Best Traveller Video: Mike Earle (Tourism Yukon, Northwest Territories Tourism); Best Traveller Storytelling: Amy Rosen (Brewster). The Gold Award was sponsored by the Canadian e-Tourism Council, and are as follows: Best Website (Large Enterprise): Big White Ski Resort; Best Website (Public Sector): Newfoundland and Labrador Tourism; Best Website (Small-Medium Enterprise): Nahanni River Adventures; Best Campaign (Large Enterprise): MasterCard Canada; Best Campaign (Public Sector): Travel Alberta; Best Campaign (Small-Medium Enterprise): Antigonish Eastern Shore Tourism Association; Best Innovation (Large Enterprise): IcebergFinder.com; Best Innovation (Public Sector): Tourism British Columbia; Best Innovation (Small-Medium Enterprise): metroCode. |
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Author: TOURISM staff Organization: Canadian Tourism Commission E-mail: tourism@ctc-cct.ca |
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