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Electronic Commerce in Canada

Statistics on the Digital Economy


Electronic commerce statistics measure Canada's progress in becoming a fully integrated digital economy and its impact on Canadian companies, individuals and governments. These statistics provide information at the household level as well as at the firm, industry and economy level and are gathered through the following surveys:


Fast Facts

Updated: April 2007

Survey of Electronic Commerce and Technology (SECT), 2006

  1. Value of online sales (private and public) in 2006 = $49.9 billion
    (2005=$35.8)


  2. Value of online sales (private only) in 2006 = $46.5 billion
    (2005 = $32.8);


  3. Value of business-to-consumer (B2C) sales in 2006 = $15.1 billion
    (2005=$9.4)


  4. Value of business-to-business (B2B) sales in 2006 = $31.4 billion
    (2005=$23.4)


  5. Percentage of firms (connected to the Internet) using high-speed Internet access in 2006 = 85% (2005=81%)


  6. Percentage of firms (connected to the Internet) using low-speed Internet access in 2006 = 10.2% (2005=18.2%)


  7. Percentage of firms, by size, using different technologies in 2002 - 2005

  Small
Firms
Medium
Firms
Large
Firms
All
Firms
  2003 2004 2005 2003 2004 2005 2003 2004 2005 2002 2003 2004 2005
Internet
access
75.9 79.3 79.4 93.7 96.1 95.9 97.2 98.5 97.7 75.7 78.3 81.6 81.6
Website
presence
29.0 31.6 33.4 66.1 68.9 70.5 77.2 79.4 82.3 31.5 34.1 36.8 38.3
Purchasing
online
35.1 39.9 40.4 50.1 58.7 62.5 60.5 62.2 67.8 31.7 37.2 42.5 43.4
Selling online 6.0 6.7 5.5 14.2 11.9 10.4 15.5 12.8 15.8 7.5 7.1 7.0 7.0


Canadian Internet Use Survey (CIUS), 2005

  1. Canadian consumers e-commerce spending in 2005 = $7.9 billion


  2. Canadians using Internet from home = 61%;
    from any location = 68%
    (with highspeed Internet access from home: 82%)


  3. Canadian Internet users purchasing good/services on-line = 41%
    (percentage of Internet users with high-speed Internet at home: 50%)
    (percentage of Internet users with low-speed Internet at home: 36%)



Created: 2005-06-06
Updated: 2007-05-04
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