Introduction
The e-Business Trade Roadmap is geared to SMEs (small and medium-sized enterprises) who, as a result of establishing a Web site, are potential exporters of products or services. The Roadmap is predominantly a series of hyperlinks to public and private sector Web sites which focus on Internet-based international trade transactions. The series of links are grouped under subject headings of "Steps", which are the various stages of a commercial transaction carried out over the Internet.
The Objectives of the Roadmap are to:
- Provide an overview of the international trade challenges posed by operating an electronic business in the global marketplace through all stages of an international transaction;
- Provide case studies of how Canadian SMEs have met some of the particular international challenges of e-business;
- Identify the steps to protect a SME from international e-business pitfalls; and
- Help SMEs generate more leads and close deals on or off line.