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Industry Canada's ‘Programs and Services — by Subject’ Page SME Direct Sales and Marketing e-Business Trade Roadmap
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SME Direct

e-Business Trade Roadmap

e-Business Trade Roadmap
Introduction
  1. Readiness Assessment
  2. Generation of e-Trade Leads
  3. Quality of e-Trade Leads
  4. Electronic Trade Negotiations
  5. Online Order Execution
  6. Implement e-Payment Systems
  7. Implement Global e-Customer Support

Introduction

The e-Business Trade Roadmap is geared to SMEs (small and medium-sized enterprises) who, as a result of establishing a Web site, are potential exporters of products or services. The Roadmap is predominantly a series of hyperlinks to public and private sector Web sites which focus on Internet-based international trade transactions. The series of links are grouped under subject headings of "Steps", which are the various stages of a commercial transaction carried out over the Internet.

The Objectives of the Roadmap are to: 

  1. Provide an overview of the international trade challenges posed by operating an electronic business in the global marketplace through all stages of an international transaction;
  2. Provide case studies of how Canadian SMEs have met some of the particular international challenges of e-business;
  3. Identify the steps to protect a SME from international e-business pitfalls; and
  4. Help SMEs generate more leads and close deals on or off line.

Created: 2006-10-19
Updated: 2007-09-12
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