- Business Start-Up Assistant
- Your Information Site for Starting a Business in Canada
Quebec – Promoting Your Business
This page provides information and resources on advertising and promoting your business in Quebec, including promotional techniques, advertising tips, measuring results, and guides on legal compliance.
General Information and Guides
Legal Issues
Promotional Techniques and Programs
Advertising and Sales Assessment
Trade Shows/Fairs/Events
Organizations/Networks/Associations
Magazines and Portals
General Information and Guides
- Advertising Do's and Don'ts – Info entreprises
- Advertising Guidelines for Small Retailer Firms – Info entreprises
- Store Location - "Little Things" Mean a Lot – Info entreprises
- Business Promotion – Firstbusiness.ca
- Promoting Your Goods and Services – Contracts Canada
Legal Issues
- Competition Act - Misleading Advertising and Deceptive Marketing Practices – Info entreprises
- Competition Act - Pyramid Selling and Multi-Level Marketing Schemes – Info entreprises
- Canadian Code of Advertising Standards Overview – Advertising Standards Canada
Promotional Techniques and Programs
- Ways to Promote Your Product or Service – Info entreprises
- Signs and Your Business – Info entreprises
- Developing New Accounts – Info entreprises
- Setting the Right Price – Info entreprises
- How to Have a Positive Image – Info entreprises
- Guidelines for Developing a Company Brochure – Info entreprises
- Business Promotion Idea List – Canada Business Service Centres
- Making Your Organization Bilingual - Winning Strategies – Canadian Heritage
- Ways to Promote & Market Your Company – Have1.com
- Promotion, Advertising, and PR – CCH Incorporated
- Building a News Release: Overview – CanadaOne
Advertising and Sales Assessment
- Plan Your Advertising Budget – Info entreprises
- Interactive Business Planner (IBP) – Info entreprises
- Do You Know the Results of Your Advertising – Info entreprises
- Measuring Sales Force Performance – Info entreprises
- Understanding and Developing Your Sales Force – Info entreprises
- Marketing Checklist for Small Retailers – Info entreprises
- The Marketing and PR Checklist – CanadaOne
Trade Shows/Fairs/Events
- Trade Shows – Info entreprises
- Invite Your Trade Show Prospects – Info entreprises
- Trade Fairs and Missions – Info entreprises
- Successful Trade Show Marketing – Team Canada Inc Printable Version – PDF (Adobe Acrobat Reader required)
Organizations/Networks/Associations
- Inter logiQ Network
- Association of Canadian Advertisers
- Canadian Advertising Research Foundation
- Canadian Marketing Association
- Internet Advertising Bureau of Canada
- Radio Marketing Bureau
- Association of Internet Marketing and Sales Inc.
- Advertising Standards Canada
- Marketing Research and Intelligence Association (MRIA)
Magazines and Portals
- Infopresse (Available in French only)
- Marketing Magazine – Rogers Media Inc
- Strategy Magazine – Brunico Communications Inc.