A week after Michael was born, his parents started smoking again.

Open on baby mobile playing. Baby crib in distance with baby sleeping in crib.

ANNOUNCER: A week after Michael was born, his parents started smoking again.

Cut to door handle with old fashion key hole. Smoke starts to come through key hole.

ANNOUNCER: Not much they thought, only half a pack each a day and always in another room.

We see baby crib in distance. Smoke has now filled the upper portion of the room.

ANNOUNCER: Not much means that by the time Michael celebrates his first birthday, he may be exposed to the smoke from seven thousand cigarettes.

We see baby mobile playing surrounded by smoke. Smoke rings begin to form the shape of a target.

We see the baby struggling for breath while smoke rings form a target on the baby.

ANNOUNCER: Don't let your children be a target. Make your home smoke-free.

ANNOUNCER: For more information, call us or visit our web site.

SCREEN TEXT AND ANNOUNCER:
MAKE YOUR HOME SMOKE-FREE.
Call 1 800 O-Canada (1 800 622-6232)
www.GoSmokeFree.ca

ANNOUNCER: A message from the Government of Canada.