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Studies & Reports 9 of 27
"Most surveyed Canadians (86%) attended at least one type of arts or cultural event or activity in the past year, with the most popular events being live performances (69%), craft shows (58%) and festivals (53%). Not surprisingly, these same events were also the most frequently attended arts events. Half (51%) attended a live performance at least two to three times in the year preceding the survey. This was followed, at a distance, by craft shows (34%) and arts and cultural festivals (30%). Even events typically associated with niche markets – visual art exhibits, media arts presentations, opportunities to interact with artists, and literary/poetry readings – attracted 9-23% of Canadians more than once a year, and another 5-21% once only.
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