Look here for current research and updates on Alberta's tourism industry from the Tourism Research branch of Alberta Tourism, Parks, Recreation and Culture. Find out more about the branch including a list of contacts. Have a question about tourism research? If you can't find the answer here, please e-mail sid.nieuwenhuis@gov.ab.ca.
We would like to facilitate the sharing of research. If you have research that your organization has conducted or contracted that you are willing to share with other industry members, please review our criteria and process for sharing.
View other research publications produced by Alberta Tourism, Parks, Recreation and Culture.
Check out the following research and statistics that can help your tourism business, or click here if you are seeking information on the performance of Alberta's tourism industry.
Helpful Research Resources
Tourism Insights
View highlights of recent research reports and their marketing applications to Alberta's tourism industry. This monthly newsletter covers a variety of topics from market potential studies to agricultural tourism.
Learn more about each of Alberta's primary tourism markets in these market profiles that highlight visitation/revenue statistics, economic conditions, travel trends/patterns with insights from overseas sales agents and industry members.
Understand the visitors who come to Alberta in these annual profiles by Tourism Destination Region (TDR) for 2004. If you would like previous years, visit http://www.alberta-canada.com/statpub/tourismStatistics/tdr.cfm or if you are interested in a specific region you can examine the five year data (1998-2002) in the TDR reports.
Travel Alberta's General Sales Agents (GSAs) in foreign markets provide highlights of issues within their countries. Note: To view these reports you must be a registered member of Industry.TravelAlberta.com and a valid Alberta tourism operator or organization.