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As part of our commitment to promoting the responsible use of alcohol, BC Liquor Stores conducts an annual in-store campaign to help raise funds for Dry Grads — alcohol-free celebrations for graduating high school students.
In 2007, our Support Dry Grad program, in its seventh year, ran from February 26 - March 31. During this time, BC Liquor Stores customers were invited to donate $1 to support dry grad celebrations for public high school students in their community. In return, customers received a delicious, individually wrapped Botticelli dark or milk chocolate.
During the 2007 Support Dry Grad campaign, BC Liquor Stores customers donated a record total of $478,307, which was distributed among the 54 participating school districts. The money raised through each liquor store stays in that community. Since the first annual Support Dry Grad campaign in 2001, $1.67 million has been raised by BC Liquor Stores customers and staff for alcohol-free events in communities across British Columbia.
For more information about the Support Dry Grad program, click here to read the news release.
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