Winning Retail (2nd Edition)

Winning Retail is a useful "how to" publication aimed at the retail industry. For a student of retail, you will find in its pages practical ideas from the real world of retail to help form your understanding of the business. For those exploring the possibility of establishing their own retail store, this publication presents an opportunity for you to assess the strength of your concept and state of readiness.

Eligibility Criteria

This publication is intended for independent retailers and small chains. Moreover, it is directed at the decision makers, the owners and managers of the business.

Summary

The objective of this workbook is to provide its users with a resource tool from which they can refine their retail business. The content is practical and expressed in terms and phrases with which they can easily identify. Included with each chapter is a practical case study that allows you to not only follow the progress of a fictitious independent retailer, but also play a part in its development.

For your convenience, you may download a copy of Winning Retail (2nd Edition) by visiting the Web site (the files are presented in PDF format * (Portable Document Format).

*To download publications in PDF format, Adobe Reader is required (available free of charge).

Quebec Contact(s):
See National Contact.

---

National Contact(s):
Service Industries and Capital Projects
Industry Canada
Room 778C
235 Queen Street
Ottawa, Ontario  K1A 0H5
Fax: 613-952-9054
E-mail: sicp@ic.gc.ca