Commercialization 

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You've developed a great product or service. How are you going to get the word out and generate sales?

Getting your new ideas to market is one of the most difficult steps in the innovation process. This is especially so if you're introducing a completely new idea or concept. Many innovations never make it beyond the research and development stage for a number of reasons ranging from lack of production capacity to the inability to create a demand for the product and everything in between.

You'll need to determine to whom, when, where and how you will introduce the new product or service to the market. Put the odds in your favour and be sure to make use of all available networks and resources.

  • Marketing and sales

    How well you market your business and interact with your customers can vastly influence your success.

  • Financing for innovation

    Discover some key government programs that help finance innovation activity.

  • Build in Canada Innovation Program

    Access opportunities to sell your innovative products or services to federal government departments.

  • Pre-Qualified Innovations

    Learn about the process when submitting your proposal for the Build in Canada Innovation Program.

  • TECTERRA Geomatics Technology Programs

    If you are an entrepreneur in the geomatics industry, you could access funding and resources that can help you develop and commercialize your business.

  • Canadian Innovation Centre

    You can get research, training and consulting services to help you turn your idea into a product or service that is ready to be put on the market.

  • Canadian Trade Commissioner Service (TCS)

    Get market and sector-specific information, access to Canadian trade commissioners’ coordinates and list of events through the TCS website.

  • New Environmental Technology Evaluation Program: A guide for applicants
    Applies only to: Ontario

    You could get help developing and marketing your environmental technology with results from this assessment program.

  • Innovacorp
    Applies only to: Nova Scotia

    Get the capital and guidance you need to take your emerging technology business to the next level.

  • Alberta Product Commercialization Centres
    Applies only to: Alberta

    If you are developing a new product, turn to a product commercialization centre to receive the technical equipment, lab, test facilities and services you need to bring your idea to market faster.

  • The Health Technology Exchange
    Applies only to: Ontario

    Find funding and resources for your Ontario-based company to develop, produce, and commercialize innovative medical and assistive technologies.

  • Agrivalue Processing Business Incubator
    Applies only to: Alberta

    Looking for a place to start your new food processing business in Alberta? This multi-tenant facility could provide you with infrastructure and services.

  • Western Research Park

    Get help developing and commercializing your innovative product or service by partnering with the University of Western Ontario's Research Park.

  • Springboard Atlantic Inc.
    Applies only to: Prince Edward Island, Nova Scotia, New Brunswick, Newfoundland and Labrador

    Tap into the research and development expertise and facilities of Atlantic universities and colleges to help you commercialize new ideas.

  • Digital Accelerator for Innovation and Research

    If you are a high-tech entrepreneur, this accelerator can help you use cloud computing technologies to help commercialize your products.