Canada Brand for Food

Canada has a strong international image when it comes to its food and agriculture products. You can leverage this image and increase your sales by using the Canada Brand logo. Branding Canada adds value to existing company brands and is not intended to replace them.

Eligibility Criteria

The Canada Brand initiative is designed for those who have a role in producing, promoting or supporting Canadian food and agriculture products.

Permission to use the tools is granted to Canadian entities only. Each entity is responsible for the proper use of the tools by themselves or any third party.

Eligible Activities

The Canada Brand graphics and photos can only be used for:

• products that were originally grown or harvested in Canada, or
• products produced elsewhere using Canadian input.

Summary

Canada Brand helps international customers instinctively decide that products from Canada's food and agriculture sector will meet or exceed their expectations.

You may visit the Canada Brand Web site to access the market research information and to use the free tools.

Tools

• graphics
• photo library
• templates
• promotional material
• key messages and other

Quebec Contact(s):
Nathalie Doré
Acting Responsible for Corporate Affairs and Policies
Agriculture and Agri-Food Canada
2001 University Street
Montréal, Quebec  H3A 3N2
Telephone: 514-315-6175
Fax: 514-496-3966
E-mail: dorena@agr.gc.ca
Web site: http://www.agr.gc.ca/index_e.phtml

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National Contact(s):
Branding Management Team
Agriculture and Agri-Food Canada
Room 1025
Sir John Carling Building
930 Carling Avenue
Ottawa, Ontario  K1A 0C5
Telephone: 613-759-6022
Fax: 613-759-7505
E-mail: brandcanada@agr.gc.ca
Web site: http://www.agr.gc.ca/index_e.phtml