This How-To Guide is designed to assist you with secondary research by giving you key information and contacts for the apparel industry in Newfoundland and Labrador.
For general regulations applicable to any business operating in the province, see our Business Start-Up Info-Guide. It contains information on incorporation, taxation, labour laws, intellectual property, and more.
For details on any organization listed in this guide, contact the organization directly.
If you have any questions about this guide, or, for information on our Network Site nearest you, please contact us directly:
Canada/Newfoundland and Labrador Business Service Centre
90 O'Leary Avenue
P.O. Box 8687
St. John's, Newfoundland and Labrador A1B 3T1
Telephone: 709-772-6022
Fax: 709-772-6090
Toll-free (information): 1-800-668-1010 (in the Atlantic region only)
TTY Toll-free (hearing impaired): 1-800-457-8466
E-mail: info@cbsc.ic.gc.ca
Web site: http://www.cbsc.org/nl
Hours of operation: 8:30 am to 5:00 pm Monday to Friday
Start your business plan
1. What is a business plan?
2. Can I do my business plan online?
3. Where can I find a sample business plan?
4. Who can help me write my business plan?
Start your research
5. What is the economic outlook for Newfoundland and Labrador?
6. What strategic sectors are being promoted by my region?
7. Where can I find a profile of the apparel industry?
8. Where can I find business statistics?
9. Are there industry associations I can join and what membership benefits do they offer?
10. Where can I find books, trade magazines and local sector studies?
11. Are there trade shows I can attend?
12. Where can I get training?
13. How can I find suppliers?
14. Where can I find information about exporting my products?
Know the regulations
15. What government departments or agencies do I need to contact?
16. Where can I find information about standards for apparel products?
17. What information do I need to put on my labels?
18. How do I get a bar code?
Finance your business
19. How do I prepare before approaching lenders?
20. What government financing is available to me?
21. What other agencies offer financing?
1. What is a business plan?
A business plan is simply a written document that describes the future path of a business. A good business plan explains the business concept, summarizes the objectives of the business, identifies the resources (both in terms of money and people) needed by the business, describes how those resources will be obtained, and tells the reader why the business will succeed.
Business plans come in many shapes and sizes. Sections common to most business plans include:
A business plan is important because:
2. Can I do my business plan online?
(Back to table of contents)Canada Newfoundland and Labrador Business Service Centre (CNLBSC)
The
Interactive Business Planner
is an award-winning business planning tool that enables you to do your business plan online! With the IBP, you will:
3. Where can I find a sample business plan?
(Back to table of contents)Business Plan Handbook Series
The Business Plan Handbook is an 8-volume set of books published by Gale Publishers. Each volume contains sample business plans based on actual North American businesses. The Business Plan Handbook is not available online; however you can visit any of our
Network Sites
and view the books, or call 1-800-668-1010.
Samples related to apparel production are:
4. Who can help me write my business plan?
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Y Employment & Enterprise Services
A recognized leader in business plan development, staff of the Y-Employment and Enterprise Services offer in-depth one-on-one counselling to help clients determine the viability of a business. The client is responsible for writing the plan; however, an experienced business consultant guides clients through each section at a comfortable pace.
Y Employment & Enterprise Services - Contacts for Newfoundland and Labrador
Community Business Development Corporations
CBDC's are located throughout the Province. Staff assist in the creation of small businesses and in the expansion and modernization of existing businesses by providing financial and technical services to entrepreneurs. Technical services include business counselling & advice. Fees for services may apply - check with your local CBDC.
Entreprise and Entrepreneurship Gateway
- Memorial University
Business coaches offer technology-able, youth entrepreneurs assistance in evaluating their idea, determining the human, material and financial resources required, developing an enterprise plan, and connecting with the most relevant resource. No fee for services.
Enterprise and Entrepreneurship Gateway (MUN)
Memorial University of Newfoundland (MUN)
Faculty of Business Administration
Business Building, Room 4014
St. John's, NL A1B 3X5
Telephone: 709-737-8855
Fax: 709-737-2383
E-mail: gateway@business.mun.ca
Web site: http://www.business.mun.ca/gateway
Metro Business Opportunities Corporation (MBOC)
Through the business plan development component of the Entrepreneurial Opportunities Program (EOP), staff offer clients one-on-one assistance in developing their business plan. There are no fees for services. However, the application process is competitive and limited to a maximum of ten (10) individuals.
Avalon - St. John's Metropolitan Area
Metro Business Opportunities Corporation (MBOC)
35 Blackmarsh Road
Triton Building, Suite 107
St. John's, NL A1E 1S4
Telephone: 709-738-1626
E-mail: contact@mboc.ca
Web site: http://www.mboc.ca
Private consultants
See Business Consultants in the yellow pages of your telephone directory if you wish to hire a private consultant to develop your business plan for you. Private consultants usually charge an hourly rate plus expenses (eg. photocopying; long-distance telephone charges; etc.).
5. What is the economic outlook for Newfoundland and Labrador?
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Department of Finance
Information on the economy of Newfoundland and Labrador can be found on the Department of Finance Web site. Specifically, look for these sections:
6. What strategic sectors are being promoted by my Regional Economic Development Board?
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Regional Economic Development Boards (REDB)
The Province of Newfoundland and Labrador is divided into twenty economic zones each represented by a Regional Economic Development Board (REDB) whose job it is to facilitate the development of business and economic opportunities in its zone.
Each of these Boards has developed a strategic 5-year plan which lists sectors identified as having strong potential for growth. Many boards have their plans posted on their respective Web sites.
7. Where can I find a profile of the apparel industry?
From its origins as a craft based cottage industry, the apparel sector is steadily evolving into a true manufacturing industry employing technology, product design, and innovative marketing to fuel its growth. The Provincial industry consists of three main sub sectors:
According to a study completed by Industry Canada and the expertise of provincial industry organizations, the provincial apparel industry has a number of positive attributes:
However, it also has several competitive weaknesses and constraints:
Companies need to develop a marketing focus, invest in appropriate technologies, adopt efficient production methods, implement human resource development strategies, and focus on product design and customer service in order to be in a good position to profit in this industry's increasingly competitive environment.
Another study, Common Threads, describes the apparel industry in Newfoundland and Labrador as follows:
In Newfoundland and Labrador the apparel industry numbers about 60 companies distributed throughout the Province with a dominance in rural areas. Most operations have three to five employees and total employment in the industry is approximately 1000. Overall, the industry is worth about $28 to $30 million annually to the provincial economy. The majority of firms have been in operation for less than 10 years while about 25 percent have been in operation for more than 15 years. Most firms are operated by women entrepreneurs and employment is also dominated by women.
Approximately 45 percent of apparel producers rely exclusively on the provincial market for their sales. Forty five percent of firms market their product to the United States and Europe, generating a small percentage of their total sales in these areas. About nine percent generate the majority of their sales from markets outside the province. Overall, it is estimated that upwards of ninety percent of production is exported either directly, through out-of-province marketing activities, or indirectly, through tourism sales in the province.
More information on the Apparel industry of Canada may be accessed on Industry Canada's web site.
8. Where can I find business statistics?
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Statistics for Business Planning
The Canada/Newfoundland and Labrador Business Service Centre (CNLBSC) and the Atlantic Canada Opportunities Agency (ACOA) partnered to develop an online guide called Statistics for Business Planning. The guide links you to key sources for business statistics. It also provides a description of each source plus tips and instructions on using each source.Types of statistics included are:
There are additional statistics in this guide, under the question: Where can I find a profile of the apparel industry? Other statistics may be available from the Canada/Newfoundland & Labrador Business Service Centre , as we have an extensive business library which includes publications specific to craft production.
9. Are there industry associations I can join and what membership benefits do they offer?
(Back to table of contents)Apparel Sector Group of Newfoundland and Labrador
(part of the
Canadian Manufacturers and Exporters
- Newfoundland and Labrador Division)
The Canadian Manufacturers and Exporters is a national, non-partisan organization dedicated to promoting and preserving the interests of Canadian manufacturers and exporters. In Newfoundland & Labrador, the apparel industry has recently come together under CME to form the Apparel Sector Group. The group represents 15 apparel companies and covers all areas of the industry including sewn goods, knitwear and leather products. Activities include the exploration of new markets, the adoption of new techniques and technologies and the provision of industrial training.
The goal of this group is to develop and strengthen the industry through education, training and skills development, and technology and best practices adoption. This is accomplished through conferences, workshops, and one-on-one and group training sessions.
Craft Council of Newfoundland and Labrador
The Craft Council of Newfoundland and Labrador is a member-based organization that works to maximize the artistic and economic potential of the craft community of the province ('craft community' includes apparel manufacturers). Formed in 1972 as the Newfoundland & Labrador Craft Development Association, the Craft Council still, and always, takes its role as a development association as the crucial focus of its operations. The Council supports and promotes a high standard of excellence in craft production and service to members and the general public. Programs and services are varied, and include work in the area of marketing, exhibition, product development, training and communications.
Canadian Apparel Federation
The Canadian Apparel Federation is the association for Canada's apparel industry. The CAF provides timely, useful information on changing trade rules, new technology, regulations and rapidly changing market conditions. As a member, you receive newsletters and directories, and a strong united voice to aid in government lobbying and relations. The CAF also publishes the magazine Canadian Apparel. Other membership benefits include:
Local Business Organizations
Many communities have business organizations which organize information sessions and networking opportunities for members. Some of these are listed below. You can also check the yellow pages of your telephone directory under either Business & Trade Organizations or Associations:
10. Where can I find books, trade magazines and local sector studies?
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Canada/Newfoundland & Labrador Business Service Centre
The following books, magazines and local sector studies relevant to the adventure tourism industry are a sample of the type of material available at the Canada/Newfoundland and Labrador Business Service Centre. We offer a free
Books By Mail Service
and an online library catalog.
Magazines
California Apparel News
CD-ROMS
The business of sewing
CD-ROM # 18 BNJI
Books
The business of sewing : how to start, achieve and maintain success
TT 497 S941 2004 V.1-2
Pricing without fear : a sewing entrepreneurs guide
TT 497 S94 2005
The fashion sleuth : how to resource the internet for fashion
TT 497 C64 2006
The apparel industry sourcebook
REF TT 497 A66 2006
The National register of apparel manufacturers : women and children's wear
REF TT 497 N37 2006
The National register of the apparel marketplace
REF TT 497 N371 2005
Stretching or shrinking : the textile and clothing industries in Canada
HA 741 W95 2005
The national register of independent sales reps : apparel & accessories
REF TT 497 G64 2004
The Canadian apparel industry : the shape of the future : labour market update study : final report
TT 497 R52 2004
The Fashion buyer's guide to Britain : 2004 : list of members
REF TT 497 F37 2004
The directory of brand name apparel manufacturers
REF TT 497 F37 2003
The Fairchild dictionary of fashion
REF TT 497 C34 2003
The apparel production sourcebook : contractors : solving your production sourcing and contracting needs
REF TT 497 F371 2003
The international directory of importers : worldwide apparel & clothing importing firms
REF HF 1419 I571 2002
The apparel design and production hand book : a technical reference
TT 497 F37 2001
Ready-to-wear apparel analysis
TT 497 B76 2001
Sewing for the apparel industry
TT 497 S52 2001
The spec manual
TT 497 B97 2001
The Sewing machine operator entry level training tool : interactive CD-ROM program trainer handbook
TT 497 A66 200?
Apparel manufacturing : sewn product analysis
TT 497 G66 2000
Birnbaum's global guide to winning the great garment war
TT 497 B57 2000
Fairchild's dictionary of textiles
REF TT 497 F34 1996
How to import textiles and clothing
HF 1419 .C3 H68 1999
Sector Studies - Newfoundland and Labrador
The Canada/Newfoundland and Labrador Business Service Centre maintains a database of local sector studies. Below is a list of some of the studies available on the apparel industry. For a complete list of studies visit the
Sector Studies Inventory (SSI)
web site.
11. Are there trade shows I can attend?
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CNLBSC - Events Calendar
Our Centre maintains an Events Calendar with an extensive listing of local trade shows and business events. Our Events Calendar is also interactive, allowing you to add your own events!
Craft Council of Newfoundland and Labrador - Craft Fairs
The Craft Council sponsors two annual craft fairs (St. John's and Corner Brook) which take place in the pre-Christmas season. Both shows are juried by the Craft Council's volunteer Standards Committee, and are guaranteed to show work of the highest quality. After each of these annual shows, the Craft Council compiles sales averages and totals, by medium. Visit the Council's online calendar of events for listings of other craft fairs and trade shows.
Department of Innovation, Trade and Rural Development (DITRD)
The Craft Section of this Department compiles a list of retail and wholesale shows of interest to craft, gift and apparel producers. These are local and national shows that many Newfoundland and Labrador producers participate in. You can find the list on the
Crafts of Character
web site.
Also, through the Department's
Crafts of Character
Marketing Program, local producers are given space in the Crafts of Character booth at several major trade shows (see list below).The booth allows producers to market test their product lines in the national wholesale market with minimum financial risk. Producers can then modify products and respond to the demands of the marketplace based on the feedback they receive from buyers. Producers can participate in the Crafts of Character booth four times (maximum), after which time they have received adequate market research to determine if this is a suitable market for their product line. If the show has proven to be a promising market, producers may then book their own booth space and, if eligible, seek financial assistance through the
Craft Industry Development Program.
Here are the trade shows that feature the Crafts of Character booth:
Atlantic Craft Trade Show
Provincial Craft Trade Show & Seminars
Canadian Gift & Tableware Association Gift Show
Other key shows for craft producers:
Manufactured Right Here
Alberta Gift Show (running concurrently with the By Hand - Alberta Canada's Artisan Gift Show)
By Hand - Alberta - Canada's Artisan Gift Show (running concurrently with the Alberta Gift Show)
By Hand - BC - Canada's Artisan Gift Show
By Hand - Toronto - Canada's Artisan Gift Show
NAFFEM Montreal — The Luxury Outerwear Show
Fashion North – The Menswear Show
Fashion North - The Womenswear Show
12. Where can I get training?
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College of the North Atlantic (CNA)
The College offers a two-year Textile Studies diploma program for anyone wishing to pursue a career as a professional craftsperson or artist. An art-based program, Textile Studies provides hands-on training in the textile media with an emphasis on design. The program is sponsored by the College of the North Atlantic, but classes are held at the Anna Templeton Centre.
Canadian Apparel Federation
Check this Web site for a list of various courses offered throughout Canada.
Apparel Development Center (ADC)
The ADC is a partnership between Industry Canada, the Canadian Apparel Federation (CAF) and the Apparel manufacturers Institute of Quebec (AMIQ) making it possible to deliver new marketing and operational programs to the industry. Companies are also able to participate in programs covering lean manufacturing, IT enhancements, supply chain management and implementation assistance for strategic planning.
Workshop and Professional Learning Opportunities
Occasional workshops in a variety of media and topics are offered throughout the year and throughout the province. Contact media guilds, arts councils and regional associations to inquire about opportunities in your area. The Craft Council of Newfoundland and Labrador lists events in its newsletter and online calendar.
LMIworks - Labour Market & Career Information
Residents of Newfoundland and Labrador can call toll free 1-800-563-6600 (729-6600 in St. John's local calling area) to obtain career and work search information. The Web site offers the latest in provincial career and employment information and offers links to national and international resources. There are also Career Information Resource Centres throughout the Province.
13. How can I find suppliers?
(Back to table of contents)There are a variety of ways to find sources of supply for the raw materials you require to make your apparel products. You can network with other apparel manufacturers, either on an individual basis, or by joining a local group, or by taking part in online discussion groups featured on some apparel-related web sites.
You can visit the nearest Canada/Newfoundland and Labrador Business Service Network site and use the multitude of directories available that list manufacturers, distributors and wholesalers. Some of these directories are in print format, but many are also available online. Some are Buyer's Guides that come as part of a magazine subscription (see list below).
You may find suppliers by attending apparel trade shows. For example, some companies supplying packaging materials and display systems attend the Canadian Gift & Tablewares Association Gift Show. Most trade shows have web sites - check online for a list of suppliers attending the show.
Once you have a list of potential suppliers, you need to contact each to request catalogs and price lists (some may have online catalogs), and get specific information on minimum orders, shipping options and charges, etc. Suppliers are more cooperative and provide more information if they know you are an established business person with a good credit rating, and are offering them a 'significant sale'. In turn, you should ensure that your potential supplier is reputable by obtaining background information on the company and by talking with other craftspeople who have had dealings with the supplier.
The following directories are available online, or through the Canada/Newfoundland and Labrador Business Service Network.
Local Suppliers
Canadian Manufacturers and Exporters - Newfoundland and Labrador Division (CME-NL)
For local suppliers of products manufactured in this province, contact CME's Newfoundland and Labrador Division. CME staff may be able to connect you with one of their members, or you can search their membership directory online.
Telephone directories
Whether using paper or online versions of the yellow pages, check for suppliers of apparel-related products and services under such headings as:
Apparel Directories & Buyer's Guides
Textile Journal
Canadian Packaging
Fashiondex Apparel Industry Sourcebook
Up-to-date directory listing over 2,000 suppliers, domestic and import, of all fabrics, trims, notions, services and such by category in the United States.
CA Number Database Search
This directory is the published listing of registrants for CA numbers, the Canadian dealer identification number used on textile and garment labels. The listings contain names and addresses of more than 30,000 clothing manufacturers, importers, and retailers and other clothing/textile suppliers.
General business directories (not specific to the apparel industry)
General Web sites
You can use any of the search engines available on the Internet to try to find companies or products. If your search produces too many or too few hits, use the Help or Advanced Search Tips buttons to learn how to narrow or broaden your search.
14. Where can I find information about exporting my apparel products?
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Canada/Newfoundland & Labrador Business Service Centre
The Canada Business network (of which the CNLBSC is a part) manages
Exportsource.ca
- a Web site developed to help Canadian businesses prepare for the global marketplace. From this site, you can access key resources such as:
CNLBSC staff will also put you in contact with local trade experts including staff from:
Canada/Newfoundland and Labrador Business Service Centre
90 O'Leary Avenue
P.O. Box 8687
St. John's, Newfoundland and Labrador A1B 3T1
Telephone: 709-772-6022
Fax: 709-772-6090
Toll-free (information): 1-800-668-1010 (in the Atlantic region only)
TTY Toll-free (hearing impaired): 1-800-457-8466
E-mail: info@cbsc.ic.gc.ca
Web site: http://www.cbsc.org/nl
Hours of operation: 8:30 am to 5:00 pm Monday to Friday
Canada Border Services Agency (CBSA)
Small and Medium-sized Enterprise Centre
This section of the CBSA's web site is tailored to meet the needs of small and medium-sized enterprises (SMEs) but is useful for all importers and exporters. It contains information on the following:
15. What government departments or agencies do I need to contact?
For information on general business regulations, such as incorporation, taxation, labour standards, insurance, and intellectual property, see our Business Start-Up Info-Guide.
Town or City Council Office
Municipal governments have varying requirements regarding the operation of businesses within their town/city boundaries. Your local municipality should be consulted on such matters as:
Government Service Centres
The GSC processes permits, licences, approvals and conducts inspections and investigations on behalf of a number of line departments. Whether you have a home based operation or a separate manufacturing facility, you should contact the Centre nearest you to ask what regulations may apply. Listed below are some of the services offered by the Government Service Centre:
16. Where can I find information about standards for apparel products?
Craft Council of Newfoundland and Labrador - Standards of Quality
The Craft Council's Standards of Quality policy is critical to the product development and marketing services offered to members and to the general public.
The Standards of Quality themselves were written by practicing craftspeople and approved by Craft Council members at an Annual General Meeting. The document addresses standards in design, technique and materials in a wide variety of media.
They are administered by a volunteer Standards Committee who review samples and make recommendations for improvement where appropriate. It is the Craft Council's intent to help craftspeople, including apparel manufacturers, make the best possible products, and to ensure that all work sold at Craft Council market venues is of the highest quality.
For details of the policy and the procedure for submitting work for critique, contact the Craft Council.
Industry Canada -
Consumer Products Safety
As part of the Product Safety Program, the Consumer Products Division has a broad mandate under the Hazardous Products Act to protect consumers against hazardous products, whether the hazard is chemical, mechanical, electrical, or fire related. Under the Act, the Consumer Products Division is responsible for:
Canadian General Standards Board (CGSB)
http://www.pwgsc.gc.ca/cgsb/home/index-e.html
The Canada Standard System for Sizing outlines the standard sizes for various groups of people (eg. womens' apparel; girls' and boys' apparel; infants' apparel), and for various types of clothing (eg. coats; overalls; dress pants). From the CGSB web site, you can search for, and order, the specific standard you need.
17. What information do I need to put on my labels?
CA Number Database Search
A CA number is a five-digit identification number preceded by the letters CA. Only Canadian textile retailers, wholesalers, manufacturers and importers are allowed to register for a CA number.
Canadian textile companies use this number to meet provisions of the Textile Labelling Act, which require prescribed consumer textile articles to be labelled with the identity of the person by or for whom it was made. That is, labels must include:
Competition Bureau
On this site, you will find
Labelling Assessment Tools
to assist you in meeting the labelling requirements of federal legislation. The worksheets and graphic illustrations provided will not address all situations, but do cover:
Canadian General Standards Board (CGSB)
http://www.pwgsc.gc.ca/cgsb/home/index-e.html
The Care Labelling of Textiles is a CGSB publication that designates a system of symbols to be used in the labelling of textiles to indicate the preferred care procedures for the textile. Symbols are specified for five restorative treatments: washing, bleaching, drying, ironing/pressing and professional textile care. Care labelling of textiles is a voluntary program.
18. How do I get a bar code?
GS1 Canada (formerly the Electronic Commerce Council of Canada)
GS1 Canada is a not-for-profit organization that promotes and maintains global standards for the identification of goods, locations, and related e-commerce communication, such as bar code issuance and maintenance. GS1 Canada is the only authorized source for globally unique company prefixes in Canada.
19. How do I prepare before approaching lenders?
Lending - The Basic Criteria
A document that covers the factors lenders consider when providing financing to entrepreneurs. It also contains tips on how to present your business idea to potential lenders.
Dealing With Your Banker & Other Lenders
A document that offers techniques for building good relationships with bankers and other lenders.
20. What government financing is available to me?
Please note that this alphabetical list is provided to help apparel producers focus on a few relevant programs rather than have to review an exhaustive list of programs available to entrepreneurs. The Canada/Newfoundland and Labrador Business Service Centre has no role in determining who will receive assistance under any of these programs.
Atlantic Canada Opportunities Agency (ACOA)
-
Business Development Program
Business Development Bank of Canada
-
Starting a business
Department of Human Resources, Labour and Employment (HRLE)
- Graduate Employment Program
- Linkages
- NL Works
- Student Work and Service Program(SWASP)
- Student Employment Program
- Seasonal Employment Program
Department of Innovation, Trade and Rural Development (INTRD)
- Commercialization Program
- Craft Industry Development Program
- Innovation Enhancement Program
- Small and Medium Enterprise Fund
- Small Business and Market Development Program
National Research Council (NRC)
-
NRC Industrial Research Assistance Program (NRC-IRAP)
21. What other agencies offer financing?
Please note that this alphabetical list is provided to help adventure tourism operators focus on a few relevant programs rather than have to review an exhaustive list of programs available to entrepreneurs. The Canada/Newfoundland and Labrador Business Service Centre has no role in determining who will receive assistance under any of these programs.
Canadian Youth Business Foundation
-
Start-up Financing for Youth
-
Expansion Financing for Youth
-
Mentors for Young Entrepreneurs
-
Succession Financing for Youth
Community Business Development Corporations
- Financial Assistance Program
- Self Employment Benefits Program
- SEED Capital Program
- business counselling
Craft Council of Newfoundland and Labrador
-
Revolving Loan Fund
-
Awards Program
Newfoundland and Labrador Organization of Women Entrepreneurs (NLOWE)
- services to women entrepreneurs at all stages of business development
- Women in Business Initiative (in conjunction with ACOA)
Ulnooweg Development Group Inc.
- Ulnooweg Loan
- Aboriginal Business Development Loan
- ABC Aboriginal Youth Business Loan
Ms. Dana Squire
Ulnooweg Development Group Inc.
58 Lemarchant Road
St. John’s, Newfoundland and Labrador A1C 6K1
Telephone: 709-726-3750 or 709-726-3752
Fax: 726-3742
Web site: http://www.ulnooweg.ca
Banks and Credit Unions
All major banks and credit unions offer small business loans and have a wealth of business information available on their Web sites. Listed below are links to the major financial institutions operating in Newfoundland and Labrador:
***From the Interactive Business Planner
DISCLAIMER
Information contained in this document is of a general nature only and is not intended to constitute advice for any specific fact situation. Users concerned about the reliability of the information should consult directly with the source, or seek legal counsel.
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Some of the hypertext links lead to non-federal government sites which are not subject to the Official Languages Act and the material is available in one language only.