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Trademarks
Protect your name, logo , design
Trademark registration gives you exclusive rights to words, symbols
and designs, or combinations of these, that distinguish your wares
or services from those of someone else. Registration provides protection
within Canada for renewable 15-year periods.
Is it necessary to register?
- Except in the case of precious metals, registration is not
required.
- Using a mark for a certain length of time can establish ownership
through Common Law.
Why register?
- Registration is direct evidence of ownership.
- In a dispute, the registered owner does not have to prove ownership;
the onus is on the challenger. Use of an unregistered trademark
can lead to a lengthy, expensive legal dispute over who has the
right to use it.
- A registered trademark is a valuable asset for business expansion
through licensing franchises.
How does it work?
- An application for registration must be filed with the Trade-marks
Office.
- Applications are examined to ensure that they comply with the
Trade-marks Act.
- A trademark registration may be declared invalid because it
is similar to a trade name (company name) currently being used
in Canada. It's a good idea to conduct a search of existing trade
names before filing a trademark application.
- Preparing a trademark application can be a complex task. You
may file on your own, but it is recommended that a registered
trademark agent do so on your behalf.
- The Trade-marks
Office can provide a list of registered agents.
- Registration with the Canadian Trade-marks Office protects your
rights in Canada only.
How much does it cost?
- $150 (non-refundable) per trademark.
- $200 for a certificate of registration, if the application is
successful.
- An extra $50 if the application is incomplete and documents
have to be added.
Can any type of mark be registered?
No. Marks that cannot be registered are:
- Names of individuals.
- Words that are clearly descriptive (e.g. "delicious"
ice cream).
- Terms that are misleading.
- Words that designate a place of origin (e.g. "Atlantic"
cod).
- Terms or symbols that are too similar to an existing trade-mark
or those that are prohibited under the Trade-marks Act (e.g. coats
of arms, badges, etc. of national and international organizations
and immoral or offensive terms).
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